Growth Hacker

Key responsibilities:

• Analyze data, draw meaningful conclusions, and generate actionable insights.
• Identify opportunities to drive customer value based on actual behaviors through different channels and prioritize them.

• Scaling and automating the Growth process Review customer personas, patterns, and casual analysis to assist in understanding customer’s behavior.
• Boost the conversion rates between the full funnel segments by bringing in creative Ideas to boost the KPIs.
• Work on enhancing sales funnel conversion rates, increase loyalty and retention KPIs.
• Improve utilization of analytical tools across the growth Department.

• Work with team members to understand data requirements and objectives, resulting in successful data analytics/reporting deliverables.
• Analyze and report on critical performance metrics.
• Design, track, and enhance the customer journey using the proper
  tools.
• Choosing, setting, and prioritizing growth goals for the company.
• Identifying growth opportunities for the company.
• Ensuring that resources inside and outside the business improve
  growth.

Educational Qualifications:
Bachelor’s degree required.

Experience Profile:
A minimum of 3 years of experience in a related role, and in the start-up
space

Essential Skills:

• Expertise in marketing, online strategies, user experience, and business development.

• Data-Driven and Data-geek.
• Professional experience in A/B testing and Data-Analytics.
• Previous experience in In-app analytics and Marketing technologies automation.
• High proficiency in SQL and (R or Python).
• A proven record in CRM flow creation and automation tools (Braze, MoEngage, Web Engage)
• High proficiency in behavioral analytics tools (Amplitude, Hotjar, etc.)
• Basic understanding of business financials, ROI, and profitability concepts. Experience in data visualization tools (Data Studio, etc.)
• Solid problem-solving and critical thinking skills paired with strong analytical capabilities.
• A portfolio of successful growth implementations and interventions.
• Quick learner who can collect, organize, analyze, and communicate data and information.
• Excellent written and oral communication skills, good presentation, and persuasion skills