Marketing Coordinator/Associate

Job Description :

• Monitor and operate social media page for the country
• Brainstorming content ideas for social media and planning social media campaigns
• Prepare social media Monthly/Quarterly calendars
• Work closely with locally-based sales teams to qualify and handover incoming leads from marketing channels
• Work closely with the sales teams for timely CRM updates for better reporting
• Work closely with the Regional Marketing Manager for the implementation of marketing strategies
• Work with the locally based agency (if any) and report to the regional manager on a dayto-day basis
• Be able to update/complete any missing lead data in HubSpot with sound research capabilities
• Responsible for Marketing automation through CRM
• Utilizing HubSpot to monitor website traffic and social media engagement to track potential customers and new leads. Ensuring all content is linked to HubSpot for analysis and tracking.
• Support the regional marketing team in all marketing initiatives and plans for the country
• Effective collaboration with multiple departments to ensure corporate communication and branding is consistent all over
• Executing (External) - Recruitment and Marketing events, Job & Career Fairs, Recruitment Events, etc.
• Coordinate with designers/videographers, explain the content idea if needed, and provide feedback on the designed items
• Assist in the creation of all marketing collateral for various campaigns and events, such as press releases, taglines, emails (for different stakeholders like vendors, speakers), sponsorship proposals, pre-and post-event blogs, etc.
• Analyze all sponsorship proposals received from events, universities, etc. and gauge their relevance
• Collaborating with Marketing Manager on budgets and branding of the event
• Manage and execute all particulars of branding, giveaways, etc. for the events and collaborate with Admin to make it happen
• Research and collect ideas for the marketing collateral designs - Brochures, flyers, posters, banners, certificates, standees, etc.
• Competitor analysis

• Minimum graduate
• Minimum experience of 1-4 years in preferably B2B or technology industry
• Experience with marketing tools e.g.: HubSpot, Google Analytics etc.
• Strong research and analytical abilities
• Strong understanding of the local business culture and norms
• Excellent communication & social skills
• Energetic & enthusiastic
• Creative Thinker and Tech Savvyv