Marketing Digital Manager Saudi National - Accor

CompanyDescription

Marketing / Digital Manager jobdescription template is optimized for posting in online job boardsor careers pages and easy to customize for thecompany.

JobDescription

Responsibilities:

• Planand execute all digital marketing including SEO/SEM marketingdatabase email social media and display advertisingcampaigns
• Design build and maintain our socialmedia presence
• Measure and report performanceof all digital marketing campaigns and assess against goals (ROIand KPIs)
• Identify trends and insights andoptimize spend and performance based on theinsights
• Brainstorm new and creative growthstrategies
• Plan execute and measure experimentsand conversion tests
• Collaborate with internalteams to create landing pages and optimize userexperience
• Utilize strong analytical ability toevaluate endtoend customer experience across multiple channels andcustomer touch points
• Instrument conversionpoints and optimize user funnels
• Collaboratewith agencies and other vendorpartners
• Evaluate emerging technologies.Provide thought leadership and perspective for adoption whereappropriate

Qualifications

• Candidatemust possess at least Bachelors Degree/Post GraduateDiploma/Professional Degree in Marketing Mass Communications orequivalent
• At least 6 years of workingexperience in the related field is required for theposition
• Required Skill(s): Excellentcommunications skills both orally & in writing meticulousselfdriven with high levels of initiative multitask deliver qualitywork within tight deadline selfstarter with an analytical andcreative mind
• Knowledge and ability with ITsystems including core MS Office packages (Word Excel Power PointAccess)