Marketing Director

Role Overview

We are seeking a strategic and results -driven Marketing Director to lead the full marketing function across retail and e -commerce channels.

This role will be responsible for driving brand growth, customer acquisition, and revenue through impactful campaigns tailored to the Saudi market.

Key Responsibilities

Marketing Strategy & Leadership

• Develop and execute the overall marketing strategy aligned with business and commercial objectives
  
• Lead brand positioning, communication, and go -to -market strategies
  
• Manage and develop the marketing team to deliver high -impact results
  

Campaigns & Market Execution

• Plan and execute integrated marketing campaigns across online and offline channels
  
• Ensure campaigns are tailored to the KSA market behavior and customer insights
  
• Monitor campaign performance and optimize ROI
  

Digital & E -Commerce Marketing

• Lead digital marketing efforts including performance marketing, social media, and online campaigns
  
• Support e -commerce growth through traffic generation, conversion optimization, and retention strategies
  
• Track key KPIs such as CAC, ROAS, and conversion rates
  

Brand & Customer Experience

• Strengthening brand presence across all customer touchpoints
  
• Ensure consistent brand identity across stores and digital platforms
  
• Enhance customer engagement and loyalty
  

Cross -Functional Collaboration

• Work closely with Commercial, Retail, and E -Commerce teams to align campaigns with sales targets
  
• Coordinate with external agencies and partners
  

Requirements

Requirements

• 10+ years of experience in Marketing
  
• Strong experience in Retail
  
• Proven experience managing marketing campaigns in KSA market is a must.
  
• Strong background in digital & performance marketing
  
• Experience leading teams and managing agencies
  
• Strong analytical and data -driven mindset