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Marketing Executive

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Job Description - Marketing Executive

Company Description

Tahaluf is rewriting the events playbook. Its purpose is transformational, its DNA digital, and its ambition unprecedented. Tahaluf is scaling to further increase its lead as the largest B2B Live and On Demand Events organiser in Saudi Arabia: by SQM, Attendance, Colleagues and Revenue.   

To scale at this pace requires impeccable local partners, and Tahaluf is proud to enjoy the support and partnership of several Government and Non-Government Organisations that are at the apex of Saudi’s B2B and B2C large scale events scene. In fact, our partners do not just support the expansion of live events in the Kingdom; they are also the partner of choice for heavyweights like Apple, Amazon and AliBaba.   

Be part of something BIG! Building on the success of record-breaking tech event LEAP, the most attended tech event in the world, Tahaluf is making a huge impact on the global events sector. Tahaluf is bringing iconic Informa brands to the Kingdom of Saudi Arabia, including Cityscape Global, which celebrated record-breaking participation at its debut Saudi edition and award-winning cyber-security event Black Hat, as well as establishing Saudi-born brands, such as InFlavour, a not-to-be-missed meeting place for the global Food & Beverage industry.  

Join our ambitious and highly committed team, who are not afraid to push boundaries and disrupt the status quo. Be ready to be thrown in at the deep end, taking on large-scale projects from day one, under the guidance of a supportive leadership team who will encourage your personal development and offer you new opportunities.  

Job Description

The Marketing Executive is responsible for planning and implementing marketing campaigns to achieve business targets and objectives. 

In this role you will be working on Black Hat Middle East & Africa. 

Black Hat is a premier event that brings the global cybersecurity community to Riyadh for three days of knowledge, connections and insight. It’s where leading minds, technology providers and decision-makers meet face to face, turning months of conversations into moments that count.

Working with the Marketing Manager and Senior Marketing Executive, as well as senior stakeholders and external vendors, you will be responsible for supporting the overarching marketing strategy and commercial objectives through increased brand engagement. 

Key Responsibilities 

  • Assist in planning and executing marketing campaigns. 
  • Coordinate with internal teams and external vendors. 
  • Monitor and report on campaign performance and gather data. 
  • Schedule and publish posts across social media platforms. This includes engaging with followers and monitor comments/messages. 
  • Conduct market research, trends and competitor analysis. 
  • Upload content to websites or content management systems (CMS). 
  • Create marketing materials (presentations, briefs, etc.) 
  • Build and schedule email campaigns. This includes segmenting contact lists for personalized outreach. 
  • Support A/B testing for email optimization. 

Qualifications

  • Proven experience as a Marketing Executive 
  • Bachelor’s Degree or equivalent experience 
  • Marketing Strategy Marketing Delivery
  • Measuring Effectiveness
  • Brand Management
  • Copywriting & Editing
  • Customer Experience Management
  • Relationship Management
  • Data Gathering & Analysis
  • Market Insights
  • Creativity
  • Communicating for Impact

Additional Information

*Please note that this role is open to Saudi Nationals only* 

Core Benefits:  

  • Medical Insurance for individual and family  
  • Annual leave – 25 days 
  • Wellbeing Benefits  
  • Remote working on Sundays  
  • Working anywhere – 1 month every year

Local Relocation Package*:  

  • Paid flight to Riyadh (for you and your dependents) 
  • 30 days accommodation or suitable serviced apartment from your arrival date, or a one off payment of 5,000 SAR
  • SAR 2,500 towards shipping goods/excess baggage costs on production of receipts/invoices 

We work hard to make sure life at Tahaluf is rewarding, supportive and enjoyable for everyone. We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. We don't just accept difference, we celebrate it.  We welcome applicants from all backgrounds and circumstances and base hiring decisions on relevant qualifications and merit.  We are proud to provide a disability-friendly environment. If you require any support or adjustments to participate in our interview or selection processes, please let us know. 

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About the Company

Informa Group .

Tahaluf is rewriting the events playbook. Its purpose is transformational, its DNA digital, and its ambition unprecedented. Over the next 12 months Tahaluf will scale to further increase its lead as the largest B2B Live and On Demand Events organiser in Saudi Arabia: by SQM, Attendance, Colleagues...

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