Marketing Manager - Saudi Arabia

Role Overview:

The Marketing Manager will be responsible for leading marketing efforts in Saudi Arabia for the prescription generics, aiming to expand the company's presence in the market while driving revenue growth. The individual will lead the development and execution of marketing strategies to enhance brand recognition, market share, and customer engagement across diverse channels. The role requires collaboration with cross-functional teams to align marketing efforts with business objectives and drive sustainable growth in the region.

Key Responsibilities:

Market Expansion & Brand Development

• Responsible for the development and execution of marketing strategies to expand the companys presence in the Saudi Arabian market.
• Achieve commercial targets for product lines while expanding market share in the region.
• Analyze market trends and competitive activities to identify new opportunities and adapt marketing efforts accordingly.

Team Leadership & Collaboration

• Lead the marketing team of product managers for company's prescription generics, ensuring alignment with regional goals and optimal resource allocation.
• Work closely with cross-functional teams, including Sales, Product Development, and Customer Service, to execute integrated marketing plans.

P&L Management & Budget Allocation

• Manage the marketing budget effectively, ensuring funds are allocated to high-impact initiatives.
• Regularly track marketing spend and return on investment (ROI), ensuring cost-effective execution.

Customer & Stakeholder Relations

• Build and maintain relationships with key stakeholders, partners, and customers.
• Represent the brand at key industry events and forums to enhance visibility and market presence.
• Drive brand-building initiatives across multiple channels to enhance recognition and customer loyalty.

Required Skills & Qualifications:

Education:

• Bachelors degree in Pharmaceutical Sciences, Science, Medicine, or Veterinary Medicine.
• Advanced degree in business, marketing, or a relevant field

Experience:

• Minimum of 15 years of experience in the pharmaceutical industry with at least 5 years in a marketing management role in prescription generics across Saudi Arabia.

• Strong understanding of the Saudi market dynamics, including local consumer preferences and trends.
• Analytical mindset with the ability to measure marketing effectiveness and adjust strategies accordingly.

Skills:

• Creative Problem-Solving: Ability to develop innovative strategies that align with market demands.
• Leadership & Team Management: Capable of leading a team and driving collaborative efforts across departments.
• Adaptability & Innovation: Ability to adapt marketing approaches based on market conditions and emerging trends.
• Communication & Negotiation: Strong interpersonal skills to work with diverse teams, stakeholders, and customers.

Key Competencies:

• Entrepreneurial Mindset: Drive innovative strategies with a focus on market expansion and identifying new business opportunities.
• Leadership & Strategic Vision: Lead cross-functional teams with a clear vision, motivating them to achieve business goals and foster a results-oriented culture.
• Adaptability & Innovation: Embrace change and quickly adapt to evolving market conditions, prioritizing customer-centric solutions.
• Business Acumen & Decision-Making: Leverage deep industry expertise to make data-driven decisions that deliver sustainable growth and competitive advantage.
• Emotional Intelligence: Lead with empathy and decisiveness, building strong relationships with stakeholders and driving trust across all levels.