Senior Manager of B2B Marketing

The Hired Guns are seeking an accomplished Senior Manager of B2B Marketing who can uncork the volume on a vast, untapped B2B market for America’s leading home improvement company. Cha-ching.Salary range: $115,000 to $125,000 per yearUncover a hugely impactful B2B presence for a company currently at about $120M in B2B that will hopefully turn that into half a billion dollars (with your incredible help!)Access exciting growth opportunities at a well-established, well-known company that’s still growing rapidlyTake on a high-visibility role and see the results of your work in real time, all while working remotelyThe Nitty GrittyThe backstory on the company and why they need to hire you!This renowned company in the home services space has a well-known presence in the B2C market, but a largely unrealized B2B presence. They are currently bringing in only about $120 million in B2B revenue annually, but have set the ambitious goal of more than quadrupling that to half a billion. And … that’s where you come in:As the Senior Manager of B2B Marketing, you will be responsible for creating and executing marketing strategies designed to drive lead generation and revenue creation with key business segments across the country. You’ll use innovative tactics to capture and nurture leads effectively and create compelling, segment-specific content that resonates with B2B audiences. Plus, you’ll leverage SEO, PPC, email marketing, and social media platforms to enhance lead-generation efforts.You will work closely with the sales team to align marketing and sales strategies, ensuring a seamless customer journey from initial contact to closing. You’ll also work with the sales team to provide appropriate support to volume-driving sales activities (e.g. customer trade shows) and marketing materials to further drive performance.Why You?How you’ll know if you’re a fit…To excel in this role, you must have 10+ years of experience as a marketing generalist who’s been successful at creating B2B marketing strategies and building B2B-centric businesses. B2B Lead Gen is your bread and butter–you understand the importance of delivering the right message at the right time to the right market, and you know how to weave the correct marketing channel mix, content strategy, and partnership levers to turn on revenue. Experience with Salesforce and Marketo is definitely a plus.The Inside SkinnyWhy you should quit your job right now and join this team!In this role, you call the shots, and the only cap on your potential is you. The leadership here is extremely supportive of initiatives that show high ROI potential, so be ready to make a strong case for the investments you want to make, and you’ll get the budget you need to fuel your strategy and make your name. Yes, it’s as good as it sounds, so get in touch with us today!The Hired Guns does not and will not discriminate in considering and referring candidates for employment, or in its treatment or advancement of its employees, and will not tolerate harassment, on the basis of race, color, religion, gender (including gender identity and expression), sexual orientation, national origin, age, disability, or any other status protected by applicable federal, state or local law.

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