CRM & SEO Specialist

Mozn is a rapidly growing technology firm revolutionising the field of Artificial Intelligence and Data Science headquartered in Riyadh, Saudi Arabia and it’s working to realise Vision 2030 with a proven track record of excellence in supporting and growing the tech ecosystem in Saudi Arabia and the GCC region. Mozn is the trusted AI technology partner for some of the largest government organizations, as well as many large corporations and startups.

We are in an exciting stage of scaling the company to provide AI-powered products and solutions both locally and globally that ensure the growth and prosperity of our digital humanity. It is an exciting time to work in the field of AI to create a long-lasting impact.

The Mozn brand is alive within a plethora of stakeholder touchpoints and therefore the most suitable candidate for the CRM & SEO Specialist position will possess a strong understanding of CRM best practices, have a proven track record in driving SEO initiatives, and be able to analyze data to optimize customer engagement and enhance our online presence. You will be responsible for managing Customer Relationship Management (CRM) systems with the finesse of crafting search engine optimized (SEO) content.

As a CRM & SEO Specialist, your daily workload might include:

• Oversee the daily operations of our CRM system, ensuring data integrity, user access, and system customization for optimal performance.
• Collaborate with cross-functional teams to align strategies and processes within the CRM, focusing on seamless lead generation, nurturing, and conversion.
• Design and implement automated workflows to streamline processes and enhance customer experience.
• Generate insightful reports to track marketing and sales metrics, evaluate campaign performance, and provide actionable recommendations for optimization.
• Utilize the CRM's email marketing capabilities to create engaging campaigns and monitor performance metrics.
• Monitor and optimize contact engagement through targeted messaging and personalized content to improve conversion rates and customer satisfaction.
• Manage and optimize the sales pipeline, track revenue metrics, and enable revenue operations within the CRM.
• Craft engaging and informative content tailored to our regtech/financial services offerings, focusing on topics such as banking, fraud, money laundering, and financial solutions.
• Conduct thorough research to ensure content accuracy and relevance, adhering to SEO best practices to optimize content for on-page SEO.
• Write content in varying tones of voice to cater to the needs and preferences of our target audience.
• Monitor and analyze key performance indicators (KPIs) related to content marketing, utilizing tools like Google Analytics to gather insights and inform content strategy.
• Conduct gap analysis, content audits, and competitor analysis to identify opportunities for improvement and optimize content performance.

Requirements

Our target profile is candidates with...

• Bachelor's degree in Finance, Marketing, Business, or related field.
• Minimum of 3 years of experience in managing and optimizing CRM platforms, with proficiency in Zoho CRM.
• Proven track record as an SEO Content Writer with at least 3 years of experience, preferably in the fintech or financial services industry.
• Certifications in Zoho CRM management preferred.
• Strong analytical skills to interpret data and derive actionable insights for CRM and content optimization.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Detail-oriented with strong problem-solving skills and ability to manage multiple projects and deadlines effectively.
• Must be Humble , Excellent , Relevant with a high sense of Ownership .

Benefits

We think you'll enjoy working at Mozn. Here's why:

• You will be at the forefront of an exciting time for the Middle East, joining a high-growth rocket-ship in an exciting space.
• You will be given a lot of responsibility and trust. We believe that the best results come when the people responsible for a function are given the freedom to do what they think is best.
• The fundamentals will be taken care of: competitive compensation, top-tier health insurance, and an enabling culture so that you can focus on what you do best
• You will enjoy a fun and dynamic workplace working alongside some of the greatest minds in AI.
• We believe strength lies in difference, embracing all for who they are and empowered to be the best version of themselves

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