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An award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world.
We are strategists, storytellers and creators.
We are a global collective of modern communicators who are building the brands and leaders of tomorrow. Our business is making our clients – of all shapes and sizes – more influential. And our passion is shaping and evolving – with every step we take – the public relations industry and what we can accomplish.
Job description
As a Senior Account Executive at MSL, you are becoming a media relations expert, working to seamlessly manage media relationships and interviews. You own the reporting process and ensure your manager receives accurate, quality reports on time, and that clients receive regular, accurate coverage updates. You are starting to build good relationships with your clients, and write quality content beyond media pitches and emails. In addition, you provide guidance to your team’s Intern/AA (if applicable).
Core capabilities
Client services
Agency operations
People development
Personal attributes
• Quality: Consistently deliver quality work to professional, MSL standards.
• Detail-orientated: Execute unwavering attention to detail in all aspects, including documents,
presentations, emails and all other communiques.
• Proactive upskilling: Display a basic understanding of content for all clients (even beyond your
portfolio) and clients’ industries, staying abreast of the broader news environment and spotting
opportunities for media conversation building.
• Proactive learning: Regularly make use of the Marcel Classes portal (and other internal training
sessions) to upskill yourself, taking initiative and responsibility for your learning journey.
• Profile: Manage and build your own profile within your team and the broader agency.
• Taking initiative: Demonstrate consistent, proactive, positive contribution at all times, as well as a
self-starter approach to your work.
• Communication skills: Demonstrate excellent face-to-face, telephonic and email etiquette (internal
and external).
• Time management: Effectively use and manage your own time to meet deadlines and help
Intern/AA (if applicable) to manage their time, always informing your team if you are falling behind
on a task before it is due.
• Prioritisation: Demonstrate an excellent ability to prioritise tasks and apply urgency where needed.
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