Head of Africa Marketing

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Job Description - Head of Africa Marketing

Head of Africa Marketing - South AfricaFull job descriptionJLL supports the Whole You, personally and professionally.Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology to our clients. We are committed to hiring the best, most talented people in our industry; and we support them through professional growth, flexibility, and personalized benefits to manage life in and outside of work. Whether you’ve got deep experience in commercial real estate, skilled trades, and technology, or you’re looking to apply your relevant experience to a new industry, we empower you to shape a brighter way forward so you can thrive professionally and personally.OverviewWe are seeking a dynamic and strategic marketing professional to join our team as a Country Marketer in Africa. In this role, you will work closely with the Director of Marketing that oversees our Opportunity markets and play a vital part in developing and executing local marketing campaigns. You will collaborate with global marketing teams and leverage our global marketing resources to drive demand generation and client engagement in the local market.The individual will play a pivotal role in developing local marketing campaigns to tell one consistent narrative to our key audiences for our JLL and Tetris business. They’ll bring client driven stories, messaging and campaigns to the African market and help leverage the global business line campaigns by localizing them for clients. By fusing client and audience driven marketing programmes with local proof points, products, and processes the role will supercharge our demand generation and client engagement.The successful candidate will need to debate and influence our senior business leaders to ensure there is agreement and clear commercial priorities that will drive revenue and margin growth. The candidate must be adept at building a robust commercial understanding and prioritization process while challenging business leaders to re-think their go-to-market approach. A strong understanding of the business lines, product offerings and current trends is critical to make decisions about where marketing can best move the needle for the business.Key ResponsibilitiesDevelop and implement a holistic marketing plan that integrates local business and client marketing requirements with global business line objectives for JLL & Tetris.Manage and monitor the marketing budget to ensure alignment with agreed levels and objectives set by business stakeholders and global marketing leadership.Act as the brand ambassador in the market by utilizing global brand tools and guidelines to ensure consistent messaging and brand identity.Customize global brand campaigns to fit the local marketing plan and effectively communicate them to the local management board and business teams.Collaborate with the communications team to ensure integrated planning and consistent messaging across all marketing initiatives.Implement and track key performance indicators (KPIs) to measure the success of marketing campaigns and initiatives.Coordinate with the global digital team to align digital marketing strategies with business needs and target audiences in the local market.Adapt social media networks to suit local market needs and foster a digital culture.Assess opportunities for participation in local real estate conferences and exhibitions to generate demand for the business.Organize client events, seminars, and workshops to drive client engagement and generate business opportunities.Partner with JLL's sales teams to develop and execute high-performing marketing programs that differentiate the business and support its growth.Open to travel to meet business stakeholders and execute events across Africa.Personal AttributesTo be successful in this role, the successful candidate will need;Bachelor’s Degree in Marketing, Advertising, Communications, Business, or another relevant fieldHigh proficiency in English, both written and verbal.Minimum 5 years of related work experience, with emphasis on marketing within the professional services realm; real estate industry experience in Africa is a strong plus. This can be areas allied to real estate such as financial and professional services.A passion for Africa, and brand storytelling in an authentic African context.Excellent stakeholder management and leadership skills, with the ability to collaborate and influence effectively.Strong strategic thinking skills to align marketing plans and priorities across different business lines and needs.Commercial acumen and the ability to prioritize marketing spend based on strategic objectives, audience dynamics, and return on investment.Good working knowledge of MS Word, PowerPoint, Excel required.Strong digital skills with ability to master new technologies.Detail-oriented, resourceful, and able to thrive in a fast-paced work environment.High level of resourcefulness.Ability to thrive in a fast-paced work environment with demanding workloads.Positive can-do attitude Top of Formand fosters an entrepreneurial spirit.#LI-RM2If this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements below. We’re interested in getting to know you and what you bring to the table!Personalized benefits that support personal well-being and growth:JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health.About JLL –We’re JLL—a leading professional services and investment management firm specializing in real estate. We have operations in over 80 countries and a workforce of over 102,000 individuals around the world who help real estate owners, occupiers and investors achieve their business ambitions. As a global Fortune 500 company, we also have an inherent responsibility to drive sustainability and corporate social responsibility. That’s why we’re committed to our purpose to shape the future of real estate for a better world. We’re using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people, and our communities.Our core values of teamwork, ethics and excellence are also fundamental to everything we do and we’re honored to be recognized with awards for our success by organizations both globally and locally.Creating a diverse and inclusive culture where we all feel welcomed, valued and empowered to achieve our full potential is important to who we are today and where we’re headed in the future. And we know that unique backgrounds, experiences and perspectives help us think bigger, spark innovation and succeed together.

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