Head of Digital Marketing - Urgent Role

We are looking to hire a confident Head of Digital Marketing to join our growing team at Eq Plus in Cape Town Western Cape
Growing your career as a Full Time Head of Digital Marketing is an amazing opportunity to develop exceptional skills.
If you are strong in teamwork, project management and have the right personality for the job, then apply for the position of Head of Digital Marketing at Eq Plus today!

Key responsibilities:

• Managing the planning, deployment and optimization of search engine marketing initiatives
• Designing the digital marketing activation program for various regional marketing initiatives
• Managing the optimization of the central digital advertising media allocation, including social media campaigns
• Managing social media implementation, including Facebook, Instagram, LinkedIn, X and other
• Steering the SSA digital marketing community, including sharing best practices and finding solutions across the network
• Supervising the development and approving implementation of local digital communications campaigns
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Produce relevant market, competitive and audience intelligence and insights to inform the strategic development of digital campaigns.
• Track and analyze website traffic flow and provide regular internal reports
• Continuously improves financial processes, systems, tools, and techniques
• Takes appropriate measures to remedy financial risk
• Ensures proper billing and cash collection processes are in place in the country within sub-region
• Analyze records of internal customer inquiries, purchases, service requests and complaints to identify trends
• To monitor finance KPIs, standards and reporting
• Balance operational metrics against customer service metrics Convinces others within the organization to accept proposals and solutions where there may be little interest in cooperating or participating
• Maintains relationships and provides financial expertise to Africa management board and top-level experts in the organization

Minimum Requirements:
Education

• Bachelors Degree in Marketing
• Digital Marketing course qualifications are advantageous

Experience :

• Minimum 5-7 years experience in Marketing
• Minimum 3-5 years in Digital Marketing

Benefits of working as a Head of Digital Marketing in Cape Town Western Cape:

● Learning opportunities
● Advancement opportunities
● Competitive salary