Marketing Operations Specialist - Urgent Position

We are searching for an expert Marketing Operations Specialist to join our passionate team at GoCanvas in South Africa.
Growing your career as a Full Time Marketing Operations Specialist is a great opportunity to develop productive skills.
If you are strong in critical thinking, decision-making and have the right drive for the job, then apply for the position of Marketing Operations Specialist at GoCanvas today!

The Role

GoCanvas connects field teams and the office through our central work process platform. We are seeking a transformative, performance-oriented M a rketing Operations Specialist to help advance our operational efficiencies at GoCanvas.

 

The Marketing Operations Specialist is an essential role in our fast paced Marketing Operations team. This individual will be responsible for email, campaign creation and execution in our marketing automation platform (Marketo) to support and optimize marketing initiatives. Reporting to the Senior Manager, Marketing Operations, the successful candidate for this role will work closely with the various teams within the Marketing organization to drive efficient and accurate campaign execution.

Your Most Important Initiatives

• Provide project support to the strategy and marketing operations team.
• Oversee and support the end-to-end email campaign production and execution, including planning, list segmentation, set-up, testing, execution, reporting and optimization in Marketo & Salesforce.com.
• Provide campaign performance reports and insights to inform planning and recommend new opportunities.
• Create and update marketing assets including blog posts, landing pages, website pages, forms, calls-to-actions, and more.
• Support best practices in domain reputation management and email deliverability.
• Quality control and troubleshooting of campaigns, email deliverability, lead flow and lead scoring.
• Monitor and maintain data quality, running weekly data hygiene programs to clean and/or enhance data in our database.
• Log and keep project information up-to-date in key marketing tools.
• Support marketing team with day-to-day activities.

 

What You Bring:

• We are looking for a doer, someone who can handle multiple tasks at a time and can manage their time efficiently.
• Proven project management and prioritization skills
• Process and quality orientation with attention to detail
• Strong problem solving and issue-resolution skills
• Knowledge of landing page and email marketing best practices 
• Experience with campaign setup, audience segmentation using "and/or" statement clauses, email deployment, HTML editing, delivery monitoring and reporting.
• Innovative, motivated, organized, high-energy team player who likes to take ownership
• Excellent communication skills (verbal, written, presentation) and ability to communicate effectively cross-functionally
• Strong analytical and quantitative skills; ability to use data to back up assumptions and assess the success of marketing programs
• Passionate about processes, automation and information systems
• Experience with a marketing automation tool (preferably Marketo) a CRM (preferably Salesforce), and a CMS (preferably WordPress) (a plus)

 

So, What’s GoCanvas?

GoCanvas is a cloud-based, mobile platform revolutionizing how work gets done. We help businesses join the mobile-first world, where digitalization is everything, by enabling expensive and inefficient paper forms and processes to be replaced with powerful apps for smartphones and tablets. Trusted by thousands of well-known brands like Target, Pepsi, Honda, and Red Bull throughout more than 70 countries mean there's a good chance you’ve been around someone using GoCanvas in the past 24 hours, making us one of the fastest-growing mobile platforms in the world.

We’ve been recognized in the 2016 CTIA Emerging Technology awards and our CEO won the Information Week Elite 100 IT Hero Award. We’re proud to have been honored as a Washington Business Journal 2016 Best Places To Work and to have won the Northern Virginia Technology Council’s 2016 Hot Ticket Award for Hottest Company Culture. We’re on a mission to continue fostering our award-winning culture for people who like to make an impact, enjoy collaborating, and who are passionate about the triple bottom line – helping people, the company, and the planet!

 

What GoCanvas Brings:

We believe culture eats strategy for breakfast and that hiring the right people is THE most important thing we do. That’s why we take our company values so seriously and look for these traits in everyone we hire: Empathy, Innovation, Authenticity, Impactful, Team Player, and Cheeky/Fun Loving. We believe in giving people the freedom to get things done, but that they should also have accountability for their key metrics, think and act like owners of our business and be able to work in a flat organizational structure. We provide an environment that allows for innovation and creativity as well as a chance for highly motivated individuals to have fun at work.

While we believe culture trumps perks, we are proud to provide a comprehensive benefits package designed to meet our team members’ needs.

South Africa Benefits:

• Competitive Compensation
• Medical plan
• EAP Program 
• Remote working flexibility
• 3 days Family Responsibility Leave
• 12 Days Sick Leave
• 15 Days Vacation Leave
• 13 Company-Paid Holidays 

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be!

If you need special assistance or an accommodation while seeking employment with us, please email View email address on gocanvas.applytojob.com or call: (703) 547-8588. 

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas. This role is a #LI-Remote opportunity.

So, What’s GoCanvas?

GoCanvas changes the way people work by helping businesses unlock critical operational and customer insights to achieve speed, efficiency, and growth. The fastest-growing construction, field services, and logistics companies trust us to prepare them for every possibility and maximize their growth. With GoCanvas, organizations save money, keep their teams connected, and get real-time business insights that power their growth.

Our recent achievements as an organization include The 2020 Golden Bridge Award for Company Rethinking of the Year, and being named by Deloitte as one of the “Fast 500 Technology Companies” in 2017, 2018, and 2019 for tremendous company growth, Gold for “Fastest Growing Company” and Silver for the “Best Places to Work”, and last but definitely not least as one of the Best Places to Work in 2019 by Inc Magazine, The Washingtonian, and The Washington Business Journal!

Benefits of working as a Marketing Operations Specialist in South Africa:

● Learning opportunities
● Opportunities to grow
● Competitive salary

● Remote Work opportunity