Marketing PR Manager

SUMMARY:
Reporting directly to the Senior Manager of Corporate Communications, the incumbent of this position will fulfil the necessary requirements within the Marketing Division to support the Marketing Communications functions in support of Corporate and Internal Communications. Development of public relations strategy and overseeing internal communications. This includes the initiation, planning, managing, evaluation of and reporting on the ensuing interventions or events. Writing of press releases, administration of press kits, general comment and any other corporate communication and the dissemination thereof. Acting as spokesperson and brand ambassador of the brand

POSITION INFO:
KEY PERFORMANCE AREAS:
Manage and enact public relations strategy:

• Development and enacting of overall corporate public relations strategy, including development or coordination of various communication elements.
• Strategy to be developed based on: A clear understanding of the corporate identity, goals and challenges
• A clear understanding of the company’s products and services
• A clear understanding of media channels and their various requirements
• An understanding of corporate communication and internal communication requirements

• Creating and effectively disseminating all communication to media and related industries on behalf of the company. This includes the creation of press releases, dissemination thereof, monitoring and follow-ups with media
• Management of selected corporate-related communication with media and other stakeholders i.e. media releases, media responses and brand updates, corporate photography and videography
• Managing Corporate PR
• Media clipping analysis
• Publicity Reports for EXCO- monthly
• Drafting of media releases/statements
• Negotiating and finalising contract terms and outputs of agreements entered into with partners and suppliers
• Cross-functional and collaborative project management and task delegation
• Reputation Management (essential)

• Oversight of internal communications strategies and events rollout
• Mentor and guide internal comms assistant manager

• Facilitate interviews
• Speechwriting
• Relationship building
• Support to Corporate Comms Senior Manager

• All media interaction, including media events, initiated social events and interaction on all industry levels.
• On-going relationship building with key media and partners
• Good media contacts and relationships

• Assisting in corporate publications, acting as liaison between various role players, offering editorial assistance and writing

• Management of budget for internal and external communication projects,
• People management - development of people within team to unlock potential

• NQF Level 6 (360 credits - 8 level framework) qualification in Marketing, Public Relations / Communications or Journalism related.
• Relevant motor industry experience will be advantageous
• Reputation / Crisis Management skills or qualification (essential)
• Writing and editing skills (essential)
• Understanding of the South Africa Media landscape
• Media relationship-building skills and extensive database (essential)
• Experience in project management and Communication both verbal and written is essential
• 5-7 years of work experience in Public Relations/Communications is essential
• PC Literacy (MS Office package) & Microsoft Teams familiarity

• Decision making
• Innovative ideas
• Analytical skills
• Perseverance
• Project management
• Integrity

• Strategic thinking
• Attention to detail
• Good communication (both written and verbal)
• Analytical thinking
• Initiative
• People management