Business Development Representative

Company : Potentiam Ltd

Job Description - Business Development Representative

Potentiam is a fast-growing global offshore solutions provider connecting top talent with leading UK and European businesses. With offices across South Africa, Romania, India, and Brazil, we offer international exposure, real career progression, and the opportunity to work with high-performing global teams.

We combine global opportunity with local support - giving you the chance to grow, make an impact, and build a long-term career in a business that’s scaling fast.

Global clients. Clear progression. Real opportunity.

About Our Client

Our client is an energy and sustainability consultancy, founded in 1997 to solve energy management problems in very large, complex commercial estates.

This remains the core of our business driven by a commitment to sustainability and the goal of reducing our clients’ carbon footprint.

Purpose of Role

The Business Development Executive will play a key role in supporting the Growth team by identifying new business opportunities, nurturing relationships and booking introductory meetings. The successful candidate will be responsible for ensuring that high quality meetings are booked whilst achieving KPI’s to support their own individual pipeline development and wider team targets.

Duties & Responsibilities

Identify and qualify new business opportunities within the UK energy market

Generate and nurture leads through targeted outreach via phone and email whilst utilising the additional data platforms available

ICP: C-suite decision makers in big energy corporates / energy intensive users

Schedule meetings and introductions between prospective clients and consultants (UK based)

Maintain a healthy pipeline to support future targets.

Keep accurate records within the CRM system

Develop an active pipeline of prospects for our sales team, ensuring it is populated and enhanced with qualifying information

Encourage team motivation and play an active role in achieving team targets

To recognise opportunities to upsell/cross sell and promote additional products to maximise revenue

Identify customer needs and create greater customer relationships and business growth

Nurture prospects to point of appointment and subsequent data follow up, further meetings

Monthly target of 12 appointments

Skills & Abilities

3-5 years sales experience in outbound business development (Essential)

Experience of lead generation or B2B sales environment

Experience working in a volume driven, targeted outreach environment, with a strong understanding of B2B sales processes and client engagement

Experience using CRM systems such as Salesforce, HubSpot, or Microsoft Dynamics

Strong levels of articulation and conversational ability

Strong written communication skills

Ability to be self-motivated

Able to work as a team and individually

Time management and prioritization

Must have a professional telephone manner and be comfortable communicating with all levels of the business including high-profile executives

Desirable

Understanding of the UK energy market

Commercial awareness

Relationship building

Commercial awareness

Negotiation and influencing

Location and Hours

Cape Town CBD, Hybrid - 08:00-17:00 BST

Data Privacy Notice

The personal information you provide during the application and recruitment process will be used solely for recruitment purposes, in accordance with our data protection policies.

For any questions regarding data processing related to HR activities, please contact Chantal Endemann at [email protected].

All data shared with third parties complies with applicable confidentiality and retention requirements.

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Business Development Representative

Job Description - Business Development Representative

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