Digital Copywriter with Advertising Agency Experience and a Strong Understanding of Full -Funnel Cam

We need a Digital Copywriter with proven advertising agency experience who is confident working across the digital landscape. You will be responsible for conceptual thinking and crafting compelling messaging for a range of digital and social platforms.

You should understand both the opportunities and limitations of writing for different digital channels and be able to adapt ideas and copy accordingly. You must also understand the difference between ATL, TTL and full -funnel advertising, and how digital content supports awareness, consideration, conversion and retention across the customer journey.

Strong attention to detail is essential, particularly when working with brand guidelines, tone of voice, campaign objectives and integrated creative concepts.

Advertising agency experience is essential.

Requirements

Start Date: 01 August 2026

Budget: R43,500 per month

Location: Johannesburg or Cape Town

Working Model: Hybrid – 3:2 (Friday is mandatory, with the other two in -office days aligned with the broader creative team.)