Digital Intelligence & Data Analyst - Coca-Cola Intel Team (3 month Contract)

This role is dedicated to working on the Studio X Coca-Cola Intel team. That means you’ll be embedded in one of the most exciting and high-impact client teams, providing reporting and intelligence that helps the biggest brand in the world make business decisions for Coca-Cola Europe. You’ll be part of an effort that spans:

• Crisis and reputation monitoring to protect one of the world’s most loved brands.


• Charter reports/research to track campaign performance and support new brand initiatives.


• Trendspotting and industry landscape/influencer analysis to ensure Coca-Cola leads in culture and conversation.

This is your chance to take part in shaping the future of an iconic brand through insights that matter.

We are looking for a:

Digital Intelligence & Data Analyst - Coca-Cola Intel Team

YOUR MAIN RESPONSIBILITIES:

• Analyse social and digital data through a set of tools (Sprinklr, YouScan, NewsWhip, RivalIQ, Global Web Index, Semrush, Social Lab Proprietary Tools, etc.) based on a client briefing. Develop custom approaches leveraging available data sets and technologies to deliver actionable insights that inform strategic recommendations.


• Design insightful reports and audits with strategic recommendations.


• Deliver reporting and insights for Coca-Cola across multiple streams-crisis monitoring, brand reputation tracking, charter performance, research for new charters, trendspotting, industry landscape reviews, and influencer analysis.


• Support Social.Lab (Intel) and Studio X business development efforts with digital and social media data analysis.


• Collaborate with Studio X and TCCC data providers.


• Participate in the creation of new, commercially viable data products.


• Be client-facing for the presentation of intelligence work.

YOUR TRACK RECORD SHOWS:

• 2+ years of experience in Social/Digital/Search Data Analytics, Insights and Digital/Social Strategy (seniority level to be determined based on your background and experience).


• Strong research and analytical skills—understand how to apply qualitative and quantitative learnings and turn them into actionable insights.


• Comfortable using social and digital monitoring technologies such as Sprinklr, YouScan, NewsWhip, GWI, etc.


• Expert understanding of social media and the wider digital communication landscape.


• Ability to work effectively, proactively and seamlessly amongst an integrated agency team.


• Eye for innovation and the next emerging platform or partner.

MUST-HAVE:

• Always-on social listening analysis and insights generation.


• Cultural tracking (including trends) and insights generation for always-on and campaign use.


• A strong understanding of today’s social media landscape and internet culture (Social 3.0, culture-first, community and creators led, audience-first) and new channels’ codes.


• A strong understanding of social media performance metrics/KPIs for organic media.


• Strong reporting and visualisation skills.

NICE-TO-HAVE:

• Sprinklr tool expertise.


• Dashboarding, data collection and data visualisation experience.


• Knowledge of customer research is a plus.


• Works well in fast-paced environment. 

WE OFFER YOU:

• The chance to work with the Coca-Cola Europe's Studio X Intel team, where your insights will directly influence one of the world’s most iconic brands.


• Hybrid working policy.