Digital & Social Media Marketing Manager (fashion)

Company : Talented Recruitment

Job Type : Full Time

Durban, Kwazulu-Natal

Number of Applicants

:

000+

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Job Description - Digital & Social Media Marketing Manager (fashion)

Responsibilities

Set seasonal marketing strategy & calendar plan (maintaining brand messaging, CI and growth plan for Marketing channels).
Set and monitor marketing budgets.
Set seasonal KPIs for Marketing activity and Digital effectiveness.
Develop, Approve and Manage Marketing campaigns.
Copy and Content Creation, Planning & Scheduling (IG, FB & TikTok).
Working with and managing external agency on outsourced requirements - approve monthly agency content & paid advertising briefs, etc.
Clear & concise Digital & Social Media briefs (both internally to creative department & externally to all agencies & influencers).
Management of Newsletters & Mailers.
Marketing Shoot Planning - understanding of shoot planning and budgeting.
Influencer Marketing & Brand Activations - briefing, budgets, contracts, execution, negotiation, event planning & management.
Consumer & Marketing Research and Reporting.

Requirements and skills

2-3 years experience in Digital & Social Media marketing.
Experience with commercial/retail fashion brand a big advantage.
Proven ability to manage digital and social media marketing campaigns.
Experience with social media ad formats incl Reels & Tiktok video.
Ability to take ownership and lead/drive overall marketing direction.
Must be super organised, driven and passionate.

IMPORTANT NOTICE
By applying to this advert you hereby acknowledge that you have read and accept the following Protection of Personal Information ACT (POPIA) disclaimer:
I hereby consent for Talented Recruitment to process my personal information as part of the recruitment process. Talented Recruitment shall take all reasonable measures to protect the personal information of applicants and for the purpose of this disclaimer "personal information" shall be defined as detailed in the Protection of Personal Information Act, Act 4 of 2013 ("POPIA").

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