Head of Customer Value Management

Do you have the expertise to create customer value strategies that drive loyalty and growth?

We’re looking for a strategic leader who can design impactful retention programmes, build strong rewards partnerships, and deliver initiatives that keep customers engaged and connected to our brand.

What you’ll be driving:

• Customer Value Strategy: Develop and execute lifecycle strategies that grow customer value, reduce churn, and extend tenure
• Loyalty & Rewards Innovation: Lead the design and roll out of a dynamic rewards platform and tiered retention framework.
• Retention Excellence: Launch proactive, data-led interventions that reduce churn and strengthen loyalty
• Commercial Impact: Drive revenue growth through strategic cross-sell and upsell initiatives
• Partnerships & Negotiation: Forge strong relationships with rewards partners to enhance customer value proposition
• Data-Driven Engagement: Leverage insights and predictive models to deliver personalised customer experiences.

• 5+ years’ experience in CVM, loyalty, lifecycle marketing, or retention, ideally in financial services or telco
• A proven record of increasing ARPU, customer tenure, and ROI on lifecycle campaigns
• Strong commercial acumen and negotiation skills to create impactful partnerships
• Experience with rewards platforms, segmentation, predictive modelling, and A/B testing
• Ability to collaborate across data, product, marketing, and operations
• A strategic thinker with the ability to execute effectively

• Comprehensive Health and Wellness: Free access to Kaelo Health Medical Insurance, Financial Wellness Support, Mental Health Counselling and on-site Pharmacy with an in-house Nurse

• Top-Tier Resources and Amenities: Work with world-class technology, enjoy three in-house restaurants and take advantage of discounted grocery staples

Why Join Us?

• Shape and own the customer loyalty vision for a growing business
• Collaborate with cross-functional teams who value innovation, creativity, and measurable results
• Influence strategies that directly impact customer satisfaction, loyalty, and revenue growth

If you’re ready to build innovative customer value strategies and deliver a world-class loyalty experience, we’d love to hear from you.

Click this link to apply via our Careers Portal: https://www.rewardscocareers.com/search-jobs/

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