HubSpot CRM & Automation Coordinator (EST hours) - Remote

ISTA Personnel Solutions is a dynamic and fast-growing BPO company. We are not a recruitment agency — we operate as a dedicated extension of our U.S.-based clients’ teams, delivering high-quality service with precision, efficiency, and a personal touch.

Our U.S. Client is looking for a motivated and detail-oriented HubSpot CRM & Automation Coordinator to support their team with day-to-day HubSpot workflows and automations. This role is ideal for someone with a solid understanding of HubSpot who is comfortable setting up and managing simple to medium-level workflows, while being eager to learn and grow into more advanced automations over time.

PLEASE NOTE:

• Working Hours: This role requires you to work EST hours Mon - Fri from 8am to 5pm EST (14h00 to 23h00 South African time - subject to change in accordance with daylight savings in the United States).
• You will be required to work on both South African and US public holidays (compensation for SA public holidays in accordance with the BCEA)
• Internet Requirements: A fixed fibre line with a minimum speed of 25 Mbps (upload & download) and the ability to support a wired Ethernet connection is mandatory. Applicants without a fixed fibre line cannot be considered.
• Power Backup: A reliable power backup solution is required to manage load shedding and power outages. Applicants without a power backup cannot be considered.
• Work Environment: This is a fully remote working role.

Key Responsibilities

• Build, test, and manage HubSpot workflows to support marketing, sales, and client processes.
• Assist with email sequences, lead routing, and nurturing campaigns.
• Maintain lists, properties, and reports within HubSpot.
• Support the setup of dashboards and reporting for performance tracking.
• Ensure data accuracy and consistency in the CRM.
• Collaborate with team members to implement process improvements through automation.
• (Future growth) Support more advanced automation projects, including integrations with other platforms.

• 1–2 years’ hands-on experience with HubSpot workflows and automations (or strong exposure through a digital marketing/CRM role).
• Good understanding of CRM processes, lead management, and marketing/sales funnels.
• Strong attention to detail and organizational skills.
• Comfortable learning new features and growing into more advanced automation tasks.
• (Nice to have) Exposure to API integrations or technical projects.

If you are not contacted within 14 working days, please consider your application unsuccessful.