Key Account Manager Shoprite

At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.

Key Account Manager Shoprite 

Job Purpose:

• Fully accountable for the end-to-end performance of the Shoprite business, operating under Bayer’s Dynamic Share Ownership (DSO) model


• Acts as the single point of ownership across strategy, execution, and results for the account


• Owns delivery of Net Sales, Profit, and Trade Investment efficiency, while driving category growth and market leadership

Key Tasks and Responsibilities:

Full Commercial Ownership (DSO Mindset)

• Own and deliver the Shoprite P&L end-to-end


• Act as the “business owner” of the account, not just a relationship manager

Balance: 

• Growth (NSV)


• Profitability


• Sustainable trade investment


• Make trade-off decisions across pricing, promotions, and investment to optimise total return

Joint Business Planning & Strategic Leadership

• Lead development of a robust Joint Business Plan (JBP) with Shoprite


• Translate Bayer strategy into clear customer-specific growth plans


• Position Bayer as a strategic partner and category advisor


• Drive long-term value creation, not just short-term sales

Category & Market Leadership

Lead category conversations with Shoprite to:

• Influence shelf, assortment, and space decisions


• Shape category growth agendas

Leverage:

• Shopper insights


• Competitor intelligence


• Category trends


• Ensure Bayer is seen as a category leader, not just a supplier

Execution Ownership (End-to-End)

• Accountable for in-market execution outcomes, including:


• Distribution and availability


• Shelf execution


• Promotional compliance


• Ensure alignment from strategy → store execution


• Drive cross-functional coordination to close execution gaps quickly

E-commerce & Omnichannel Growth

• Own growth across:


• Checkers Sixty60


• Online and on-demand platforms

Ensure:

• Pricing consistency


• Promo alignment


• Availability across channels


• Integrate omnichannel into core account strategy (not treated separately)

Trade Investment & Financial Discipline

Full ownership of:

• GTN (trade spend)


• Promotional ROI


• All commercial terms (rebates, allowances, etc.)

Drive:

• Clear return on investment for every rand spent


• Continuous optimisation of trade spend efficiency


• Ensure strict compliance with Bayer governance

Performance Management & Decision-Making

Drive a monthly performance rhythm: 

• Track vs targets


• Identify risks early


• Implement corrective actions quickly

Use data to:

• Enable proactive decisions


• Drive clarity and accountability


• Escalate risks early with clear solutions, not just problems

Cross-Functional Leadership (DSO in Action)

• Lead alignment across:


• Trade Marketing


• Marketing / Brand teams


• Supply Chain / S&OP


• Finance


• Ensure one integrated plan with shared accountability for outcomes


• Influence without authority — own the outcome, not just the inputs

Operational Discipline & Governance

Ensure:

• High-quality forecasting inputs


• Accurate deal loading and accrals


• Clear internal communication


• Maintain strong discipline in:


• Trade term compliance


• Financial tracking


• Execution follow-through

Skills and Expercience:

• 5 + years FMCG KAM experience (Retail essential)


• Proven ability to own and deliver a P&L


• Strong commercial acumen (pricing, GTN, ROI)


• Experience leading complex cross-functional delivery


• Highly analytical and outcome-focused


• Ability to operate with high accountability and autonomy (DSO mindset
  
  

As part of our commitment to inclusion, we want to ensure persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, please contact us at [email protected].

Location:

South Africa : Gauteng : Gauteng
South Africa : Western Cape : Western Cape  

Division:

Consumer Health 

Reference Code:

871789 

Bayer welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.