Manager: Client Engagement

Purpose Statement

• To deliver business and client value, and enhance client engagement though:
  
  
  
  • Executing the Client Engagement strategy
  
  
  • Managing the development and implementation of client engagement campaigns, programmes and prompts across the client engagement life cycle.
  
  
  • Contributing subject matter insights towards the improvement of client engagement strategies.
  
  
  
  

Experience

MINIMUM:

• Principles of brand marketing


• Data analysis, client profiling and segmentation


• CRM Systems and technology


• Digital marketing and e-commerce


• Strategic marketing management


• Campaign management


• General business/commerce know how


• People management principles and practices


• Internal and external communication methods and practices


• Stakeholder management principles and practices

IDEAL:

• 5+ years marketing experience in a large, complex and client focussed organisation


• Proven experience in delivering and executing CRM strategies, systems and data


• Previous experience in managing a team

Qualifications (Minimum)

Qualifications (Ideal or Preferred)

Knowledge

MINIMUM:

• Principles of brand marketing


• Data analysis, client profiling and segmentation


• CRM Systems and technology


• Digital marketing and e-commerce


• Strategic marketing management


• Campaign management


• General business/commerce know how


• People management principles and practices


• Internal and external communication methods and practices


• Stakeholder management principles and practices

IDEAL:

• Capitec environment and products.

Skills

Conditions of Employment