Mid-level SEO & Content Specialist (Strategy, Execution and Implementation)

Mid-level SEO & Content Specialist (Strategy, Execution and Implementation)  

Purple Sales Solutions has helped technology companies grow across the US, Canada, Europe, and beyond since 2017. We deliver inbound and outbound B2B lead generation from our Toronto HQ. We're now building a high-performance digital marketing team in South Africa, where we already have team members on the ground. 

The Role 

We're hiring a mid-level SEO & Content Specialist to execute weekly SEO-optimized content for our clients and design marketing and sales materials that fuel our lead generation programs. This is a hands-on production role. 

Key Responsibilities 

• Implement weekly SEO blogs, case studies, and pages for our clients with zero missed deadlines 

• Lead keyword research for each piece of content and shape ongoing keyword strategy with the team 

• Apply technical SEO, on-page SEO, schema, and use SEO plug-ins for reference (Yoast, Rank Math) 

• Run, interpret, and fix site audits 

• Manage indexation, crawlability, Core Web Vitals, and page speed 

• Stay on top of cannibalization across client sites and resolve it before it costs rankings 

• Run constant competitor analysis to spot ranking gaps and content opportunities 

• Execute local SEO for geo-targeted clients (location pages, GBP, citations) 

• Build backlinks to grow domain authority 

• Apply AEO and GEO tactics to keep clients visible across AI search 

• Track performance and surface insights using Google Search Console, Google Analytics, SEMrush, and Ahrefs 

• Work directly in HTML, CSS, WordPress, Webflow, and website builders like Elementor, Divi, Bricks ect to implement and publish content 

• Design social posts, one-pagers, and sales enablement materials 

• B2B expertise 

Must Have 

• 3+ years in SEO, ideally B2B or agency 

• Proven weekly content production at scale 

• Strong keyword research and SEO strategy expertise 

• Technical SEO chops: site audits, indexation, Core Web Vitals, schema, cannibalization fixes 

• Backlink building experience 

• AEO and GEO knowledge 

• Local SEO experience 

• Competitor analysis skills 

• Google Search Console, Google Rich Results Test and Google Analytics fluency 

• Light web development: WordPress, Webflow, basic HTML/CSS/JavaScript 

• HubSpot knowledge (doesn't need to be advanced) 

• Design skills in Canva, Figma, or Adobe 

• Strong written English 

Nice to Have 

• Paid ads experience (Google, LinkedIn, Meta) 

• B2B SaaS or technology sector exposure 

Why Work with Us 

• Help build our growing South Africa team 

• Work with global B2B clients across many different industries and time zones 

• Best-in-class tools and ongoing professional development 

• Competitive compensation and performance incentives 

• Flexible, remote role based in South Africa 

Our Values 

• Trust and reliability: we never miss a piece of content. Ever. 

• We help our clients but also our colleagues grow faster 

• Proven processes and methodologies drive your success 

• Empathy and support are core to how we work 

• Your professional growth matters to us 

How to Apply 

Send your resume and a short cover letter with: 

• A weekly SEO content program you've run (strategy, approach, tools, results) 

• Links to writing content, design portfolio, or SEO performance metrics