Regional Sales Manager

• 1. **Client relationship management*
• Develop and maintain strong, long-lasting relationships with key stakeholders.
• Create unique engagement between the key account customers and SV brands.
• Serve as the primary contact for key accounts, addressing their inquiries, concerns and needs in region.
• Conduct regular business reviews to assess client satisfaction, identify areas for improvement and provide solutions.
• 2. **Sales growth*
• Achieve sales targets, volume objectives set for assigned key accounts
• Identify new business opportunities within established accounts through upselling and cross selling strategies.
• Understand specific needs, opportunities & customer requests to target future growth.
• Collaborate with sales team to develop customized solutions and proposals tailored to meet key client needs and requirements.
• 3. **Account planning:*
• Develop and implement account plans aligned with company objectives.
• Forecast and track key account sales and profitability.
• Analyze market trends and competitor activities to identify potential risks and opportunities within key accounts
• 4. Internal coordination, leadership and control*
• Perform brand/product trainings on all levels to enhance product knowledge to sell with confidence.
• Understand each SKU/product costing, while being comfortable with the ROI calculation formula/table to always maintain and improve profit margin.
• 5. Contract negotiation*
• Negotiate contracts and agreements with key account clients to ensure terms and conditions are favourable to the company.
• Monitor the performance of and compliance with contract / sla. Address discrepancies as they arise.
• 6. **Execute promotions and listing drives & brand representation.*
• Maintain an awareness of all competitors current promotions and advertisements.
• Execute promotions and marketing strategies for all key account customers.
• Execute and represent special events, festivals, and marketing programs to enhance the image and reputation of the brand in the market place.
• Implement and distribute point of sale materials for key accounts.
• Act as brand ambassador, when necessary, on site or in the field.
• Participate in welcoming clients and prospects on and off site.
• Contribute actively towards developing the scope of product and brand awareness.
• 7. Contribute to intra-group synergies.*
• Participate in Advini SA group meetings and leverage grou
• 8. **Contribute to improving margins and cashflow/working capital*.
• Monthly activity to ensure reduction of slow rotation stock.
• Monthly monitoring of margin along with management controllers, to reduce any differences.
• Qualifications: *
• Grade 12
• Diploma or similar qualification in Business Management

*EXPERIENCE:*

• 5 years experience in South African sales environment
• Exceptional Relationships skills
• Strong negotiation, communication (presentation skills) and interpersonal skills.
• Proven track record of successful sales growth and business development within the wine industry
• Cape Wine Academy or WSET will be beneficial