Email Marketing Specialist

Email Marketing Specialist

Salary: R25 000

Job Overview:

Join our dynamic UK-based team as an Email Marketing Specialist, where you will play a critical role in driving our email marketing strategy and engagement with our audience. Your expertise will help us expand our brand presence, foster customer relationships, and support our business goals. This remote position offers the flexibility to collaborate across time zones while being instrumental in the success of our marketing campaigns.

Responsibilities:

• Develop, implement, and manage email marketing campaigns to promote our products and services effectively.
• Utilise email marketing tools such as Mailchimp or HubSpot to design and distribute engaging email content.
• Collaborate with cross-functional teams in the UK, including sales, design, and content, to ensure brand consistency and campaign alignment.
• Analyse email campaign performance metrics to optimise strategies for higher engagement and conversion rates.
• Conduct A/B testing to improve email content and effectiveness continually.

Qualifications and Experience:

• Proven experience in email marketing, ideally within a UK-based company, with a strong portfolio of successful campaigns.
• Proficiency in email marketing platforms like HubSpot, Mailchimp, or similar tools.
• Excellent communication and copywriting skills, with a keen eye for detail.
• Strong analytical skills to interpret email marketing metrics and make data-driven decisions.
• Remote-readiness, including reliable internet connection and the use of your own computer or laptop.
• Self-motivated and able to work independently while maintaining effective communication with the UK team.