Marketing Manager (Marketing Specialist / Lead Generation Specialist)

Drive lead generation, campaign execution, social media management, and marketing pipeline to support sales conversions.

Fully Remote – South Africa | Remote | UK Hours: 9:00 AM – 5:00 PM | R45 000 - R60 000 p/m

ABOUT OUR CLIENT

The company operates within the live events sector, with marketing activity focused on generating qualified leads, building a marketing pipeline, and nurturing prospects into sales conversions.

Marketing activity includes content, social media, lead generation and nurturing, with potential involvement in live events where relevant to campaign goals.

THE ROLE: MARKETING MANAGER (MARKETING SPECIALIST / LEAD GENERATION SPECIALIST)

The Marketing Specialist will drive lead generation, campaign execution, and social media management while operating fully remotely during UK working hours.

The role focuses on generating qualified leads, building marketing pipeline, nurturing prospects into sales conversions, and tracking marketing performance against ROI, pipeline growth, and conversion rates.

KEY RESPONSIBILITIES

• Design, execute, and manage end-to-end marketing content and social media campaigns.


• Drive measurable lead-generation and nurturing strategies to support overall revenue goals.


• Work closely alongside the internal Marketing Apprentice.


• Align marketing efforts with the sales function.


• Track and report on core performance metrics, including ROI, pipeline growth, and conversion rates.


• Attend occasional live events where relevant to support campaign goals.

ABOUT YOU

• Proven marketing experience, including digital marketing and campaign management.


• Strong lead-generation and nurturing capabilities.


• Strong social media management experience.


• Content planning experience.


• Strong commercial mindset and proactive commercial approach.


• Ability to work alongside a Marketing Apprentice.


• Comfortable using or learning platforms such as HubSpot.


• Multi-channel marketing expertise, including SEO, paid advertising, and email marketing, is preferred.


• HubSpot proficiency is preferred.


• Sales alignment experience is preferred.


• Live events experience is highly advantageous.


• Experience within the HSE (Health, Safety & Environment) sector is highly advantageous.

ADDITIONAL INFORMATION

• Fully remote position based in South Africa.


• UK working hours: 9:00 AM – 5:00 PM.


• Potential travel to live events.


• Market-related salary.


• No commission or equity is offered.


• A performance-related bonus can be considered.


• Candidates must be available to start ASAP if possible.