Sales Development Representative (SDR)

Employment Type: Part-Time, Independent Contractor (20 hours/week)

Work Model: Remote 

Work Hours: US Business Hours alignment (Midwest / US Central time zone alignment required)

Role Overview

We are seeking an articulate, persuasive, and proactive Sales Development Representative (SDR) based in South Africa to lead outbound phone conversions for high-value prospective clients. Operating via our GoHighLevel CRM, you will be responsible for rapidly contacting "cart abandoner" leads generated from our successful Red Light Therapy Meta (Facebook/Instagram) ad campaigns, conducting warm consultative calls, and booking in-office consultations.

In this role, you serve as the critical human bridge that turns lost digital traffic into active, high-ticket clinic clients. By replacing automated text-only follow-ups with timely, warm phone conversations, you will educate prospects on our introductory $47 promotional offer, guide them toward $147 follow-up session packages, and book qualified appointments for our clinic team to upsell into high-value treatment programs.

Key Responsibilities

1. Inbound Lead Recovery & Outbound Calling

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  Rapid Lead Outreach: Contact warm "cart abandoners" and prospective leads generated from Facebook/Instagram ad campaigns immediately upon intake.

  
  


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  Consultative Phone Conversations: Conduct phone outreach using provided call scripts to explain the benefits of Red Light Therapy, overcome objections, and deliver a polished sales message tailored to a Midwest US audience.

  
  


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  Package Promotion: Convert lead inquiries into initial $47 single-session promo purchases and introduce the $147 three-session add-on package ($194 total potential initial value).

  
  

2. Appointment Setting & Funnel Optimization

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  Consultation Booking: Schedule qualified prospects directly onto the clinic provider's calendar for in-office visits and treatment consultations.

  
  


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  No-Show Prevention: Execute systematic pre-appointment confirmation calls and reminders to ensure high show-up rates for scheduled clinic visits.

  
  


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  Direct Revenue Capture: Engage prospects directly over the phone to capture 100% of purchase revenue internally before leads fall out of the digital funnel.

  
  

3. GoHighLevel CRM Pipeline Management

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  CRM Operations: Manage active lead pipelines, call logs, and contact statuses daily inside GoHighLevel.

  
  


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  Pipeline Tracking: Document detailed interaction notes, follow-up dates, and conversion outcomes to ensure zero warm leads are left uncontacted.

  
  

Required Skills & Qualifications

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  A warm, neutral, North American-friendly spoken accent suited for seamless phone interactions with Midwest US clients.

  
  


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  Phone Sales & Appointment Setting Experience: 1–3 years of experience in an SDR, lead recovery, telemarketing, or appointment-setting role with a track record of converting warm leads into booked appointments.

  
  


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  Script Execution & Persuasion: Ability to follow structured sales scripts naturally while maintaining an empathetic, consultative, and non-pushy phone presence.

  
  


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  CRM Systems Proficiency: Hands-on experience working with GoHighLevel (GHL) or similar sales/marketing automation platforms.

  
  


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  Communication Excellence: Outstanding spoken and written English skills with exceptional listening and objection-handling abilities.

  
  


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  Schedule Alignment: Availability to work consistent part-time hours (20 hours/week) aligned with US business hours (Midwest/Central time zone focus).

  
  

Preferred Qualifications

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  Prior experience in medspa, health & wellness, elective medical, or high-ticket consumer services phone sales.

  
  


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  Background in converting digital ad leads or e-commerce cart abandoners over the phone.

  
  

Success Metrics (KPIs)

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  Lead Contact Velocity: Reaching new cart-abandoner leads within target response windows.

  
  


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  Call Conversion Rate: Successfully converting phone contacts into paid promotional bookings and multi-session upsells.

  
  


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  Booked Consultation Volume: Meeting or exceeding weekly targets for scheduled, confirmed in-office consultations.