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Senior Sales Manager International Key Account

Job Description - Senior Sales Manager International Key Account


Responsibilities



  • Manage assigned key accounts and oversee sales representatives responsible for B- and C-category customers.

  • Own sales turnover, profitability, and overall performance of allocated customer accounts.

  • Serve as the primary point of contact for key accounts, ensuring high levels of customer satisfaction and service delivery.

  • Develop, plan, execute, and manage sales budgets for nationwide multi-location customers.

  • Build and maintain strong customer relationships through regular engagement with branch managers and other stakeholders.

  • Identify and implement commercial opportunities, promotional activities, and growth initiatives.

  • Analyze customer portfolios to identify business potential, customer needs, cross-selling opportunities, and demand-generation activities.

  • Consolidate customer forecasts and forward orders to support planning and supply chain activities.

  • Establish and drive cross-functional relationships between customer and company stakeholders, including management, logistics, finance, IT, and marketing teams.

  • Actively manage Vendor Managed Inventory (VMI) and other customer-focused programs.

  • Monitor and manage customer profitability and margins at both product and account level.

  • Identify business risks within the customer base and implement preventative measures.

  • Manage all account administration activities, including:

    • Order reconciliation

    • Rebate management and reconciliation

    • Credit notes and stock returns

    • Payment terms and account management

    • Minimum order quantities (MOQs)

    • International buying group rebate administration and communication with EMEA structures

    • Annual rebate structure development and approval processes



  • Participate in pricing strategy and price-setting activities.

  • Manage approved discount programs and pricing authorizations.

  • Ensure acceptance and implementation of price increases with key customers.

  • Coordinate marketing campaigns, promotions, incentive programs, training sessions, and seminars in collaboration with brand and marketing teams.

  • Lead discussions related to new product introductions (NPI), product portfolio expansion, and market opportunities.

  • Work closely with product teams on cost reviews, product performance, and portfolio development.

  • Manage and develop assigned sales representatives and support wider sales team performance.

  • Collaborate with customer service, supply chain, finance, technical, brand, and product management teams to improve service levels and business results.

  • Ensure compliance with company policies, corporate governance requirements, environmental, health and safety standards, and applicable legal regulations.


 


Requirements



  • Minimum Grade 12 (high school qualification).

  • Bachelor's degree in Sales, Marketing, Business, or a related field preferred.

  • Minimum 10 years' experience in a sales management role within the automotive industry.

  • Experience in the automotive aftermarket, spare parts, or OES sector is highly desirable.

  • Proven experience managing key accounts and developing long-term customer partnerships.

  • Strong sales, business development, and negotiation skills.

  • Ability to manage customer profitability, pricing, rebates, and commercial agreements.

  • Strong analytical and strategic thinking abilities.

  • Experience with sales forecasting, budgeting, and account planning.

  • Excellent relationship-building and stakeholder management skills.

  • Strong leadership skills with experience managing or coaching sales teams.

  • Fluent English communication skills.

  • Proficiency in Microsoft Office applications, particularly Excel and PowerPoint.

  • Working knowledge of SAP, BW, or similar ERP/business intelligence systems.

  • Ability to adapt quickly to changing business and market environments.

  • Strong organizational skills and attention to detail.

  • Customer-focused mindset with a track record of delivering business growth.

  • Ability to work cross-functionally and effectively collaborate with internal and external stakeholders.

  • Commitment to compliance, corporate governance, and workplace safety standards.


 


We offer:



  • Sales Incentive Plan (SIP) bonus

  • Car benefit


 


 


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