SEO Copywriter Content & EEAT Specialist

Company : Remote Choice

Job Type : Full Time

Western Cape, Remote

Number of Applicants

:

000+

Let AI Supercharge Your Job Hunt!

JobCopilot scans 500,000+ company career sites daily to find jobs for you

Never miss an opportunity Save hours by auto-filling applications forms Land more interviews with tailored applications

Activate JobCopilot

Job Description - SEO Copywriter Content & EEAT Specialist

SEO Copywriter – Content & EEAT Specialist

Must Be based in Cape Town

We are recruiting on behalf of a client seeking an experienced Copywriter with a strong

understanding of SEO and EEAT principles. This role is ideal for a commercially minded

content professional who can produce high -quality, search -optimised content that builds

authority, drives traffic, and supports business growth across eCommerce and service -led

websites.

Primary Responsibilities:

Write high -quality, engaging, and SEO -friendly content, including product descriptions,

category pages, landing pages, and blog posts.

Apply EEAT principles (Expertise, Authoritativeness, Trustworthiness) to establish credibility

in all content.

Conduct keyword research and strategically integrate semantic keywords, long -tail phrases,

and LSI terms.

Optimize content for AI -driven search, voice search, and featured snippets.

Collaborate with the SEO Manager to ensure content aligns with overall SEO strategy and

business objectives.

Maintain a consistent brand voice across all digital platforms.

Review and update existing content to improve performance, user engagement, and search

visibility.

Incorporate multimedia elements (images, videos, infographics) effectively into content to

enhance user experience.

Skills & Expertise:

Proven experience writing for eCommerce, service, or B2B websites, particularly product

descriptions and blog content.

Strong understanding of SEO content optimization, semantic search, and content relevance

to user intent.

Experience using AI content tools (ChatGPT, Jasper, SurferSEO, etc.) and integrating them

effectively with human -written content.

Ability to write for multiple buyer personas and stages of the sales funnel.

Knowledge of content structure, including headings, metadata, internal linking, and

multimedia integration.

Strong research skills and ability to cite authoritative sources when needed.

Familiarity with content management systems (CMS) like WordPress, Shopify, or Magento.

Attention to detail, excellent grammar, and polished writing style.

Optional / Nice -to -Have:

Experience with content performance analytics (Google Analytics, Search Console).

Basic knowledge of HTML for formatting content in CMS.

Understanding of conversion rate optimization (CRO) principles.

Email address

Why are you reporting this job?

I think it’s a discriminatory or offensive

I think it’s fraudulent or a scam

I think it’s trying to sell something unrelated to the job / it’s asking for money

I think it contains incorrect or broken information

Other

All Job Ads are subject to GrabJobs’s Terms of Service. We allow users to flag postings that may be in violation of those terms. Job Ads may also be flagged by GrabJobs moderation team. However, no moderation system is perfect, and flagging a posting does not ensure that it will be removed.

Setup your job alert:

Frequency

Email

By activating job alerts, I agree to GrabJobs Terms & Privacy Policy. I can unsubscribe to job alerts anytime. Skip

GrabJobs is the no1 job portal in South Africa, connecting you to thousands of jobs fast! Find the best jobs in South Africa, apply in 1 click and get a job today!

Mobile Apps

Privacy Policy Terms of Use

SEO Copywriter Content & EEAT Specialist

Job Description - SEO Copywriter Content & EEAT Specialist

Similar Copywriter Jobs in South Africa

Mobile Apps