Content Creator (Maternity Leave Cover)

Are you a creative storyteller with a passion for crafting impactful content? Do you enjoy turning complex messages into clear, engaging narratives? Join our global marketing team and help bring the DFDS brand to life across the regions where we operate.

✨ About the Role

As our Content Creator (Maternity Leave Cover), you'll play a pivotal role in producing high-quality, on-brand content across campaigns, always-on activity, lifecycle communications, and enablement assets — including case studies and press releases. Beyond content creation, you’ll also support global functional strategic projects as well as local coordination in the Strait of Gibraltar region, ensuring alignment with global brand initiatives while addressing local needs. 

You’ll collaborate closely with regional suppliers such as photographers/videographers and global content teams to ensure cohesive brand storytelling, while also providing hands-on support for local marketing campaigns, operational requests, and media relations.

This is a fantastic opportunity to contribute meaningfully to a global brand while working on diverse, challenging, and creative projects, you will be involve in:

• Write compelling campaign and lifecycle copy aligned with messaging frameworks

• Adapt content for local market and channel requirements

• Produce case studies and customer testimonials, ensuring approvals and accuracy

• Maintain editorial quality and a unified tone of voice

• Support content testing and continuous improvement

• Create and publish press releases based on Group Communications briefs

• Coordinate local/regional photo and video productions

• Manage regional photo stock and ensure brand compliance

• Support rebranding initiatives across vessels, touchpoints, customer journeys, and digital channel

• Assist with social media content creation for the Strait of Gibraltar business unit

• Provide marketing support for local campaigns and operational requests

• Oversee billboard placements, fixed advertising, and media relations

🔎 What You Bring

Key Capabilities

• Clear and persuasive writing skills

• Ability to maintain consistent tone and editorial standards

• Collaborative mindset, working closely with Content, Product, and Studio teams

• Data-driven approach with a test‑and‑iterate mentality

Skills Required

• Excellent writing skills for diverse audiences and formats (English and Spanish)

• Understanding of SEO best practice

• Ability to apply brand storytelling principles

• Experience creating and sourcing content across channels

• Skilled in using AI tools to scale content production

Experience

• 3+ years in a content-focused or similar role

• Demonstrated experience using AI tools for content creation

• Experience in rebranding projects and/or social media coordination

 📈 What Success Looks Like

• Higher engagement and conversion driven by strong copy

• Aligned and consistent storytelling across channels

• On-time delivery of content for campaigns and always-on initiatives

• Full compliance with rights, approvals, and brand frameworks

 🌟 Why You’ll Love Working With Us

You’ll join a supportive, international team where creativity is valued and collaboration is key. Your work will directly contribute to elevating the DFDS brand and shaping the customer experience across the Strait of Gibraltar and beyond.