Trade Shows Event Manager

At Cabka, we want to transform things for the better. We want to bring change. For the industry, the environment, our people and everyone in-between. We take plastic waste and transform it into reusable transport packaging. This is how we turn the used into the useful. Transformation is our power because we know that while resources are limited, possibilities are endless. We combine innovation and sustainability to transform the world's supply chains together with our customers. We are seeking a dynamic, self-directed, and experienced individual to join our team as a Trade Show and Event Manager. This role is instrumental in planning, coordinating, and executing successful trade shows, exhibitions, and events to showcase our company and products to a diverse audience by means of creating engaging experiences for attendees. This highly motivated and extremely organized candidate must combine thinking strategically, and a hands-on approach to deliver results. Responsibilities: A. Trade Show Planning and Coordination:

• Research, evaluate, and select appropriate trade shows and exhibitions to attend based on strategic objectives and target audience.
• Coordinate all aspects of trade show participation, including booth selection, registration, logistics, and budget management.
• Develop and maintain relationships with trade show organizers, vendors, and partners to ensure smooth execution of events.

B. Event Management:

• Plan and execute company-sponsored events such as product launches, seminars, and networking receptions.
• Collaborate with internal teams to define event goals, themes, and messaging.
• Oversee event logistics, including venue selection, catering, audiovisual setup, and onsite staffing.

C. Marketing and Promotion. Work closely with the marketing team

• to develop promotional materials, signage, and collateral for trade shows and events.
• Implement pre-event marketing campaigns to generate excitement and drive attendance.
• Leverage social media platforms and other channels to amplify event reach and engagement.

D. Budgeting and Financial Management:

• Develop and manage budgets for trade shows and events, ensuring expenses are within allocated limits.
• Negotiate contracts with vendors and suppliers to optimize costs while maintaining quality standards.
• Track expenses, reconcile invoices, and provide regular financial reports to management.

Post-Event Evaluation:

• Conduct post-event evaluations to assess the success of trade shows and events against predefined objectives.
• Collect feedback from attendees, exhibitors, and stakeholders to identify areas for improvement.
• Analyze metrics such as attendance, leads generated, and return on investment to inform future event strategies.

Qualifications:

• Bachelor's degree in marketing, communications, business administration, or related field.
• Proven experience in trade show management, event planning, or related roles.
• Strong project management skills with the ability to multitask and meet tight deadlines.
• Experience managing external supplier/agencies to coordinate a wide range of services, including booth design, space allocation, traditional and digital signage, attendee flows, security, food & beverage, temp staff sourcing and management, transportation, giveaways, etc.
• Experience with CRM systems is a plus
• Experience with technologies to enhance the experience at the booth is a plus
• Knowledge of industry trends and best practices in trade sho