Account Manager (eCommerce & Retail Media - FMCG)

Location: Barcelona

About us

We are Dragons, a global creative agency working with bold brands to build cultural relevance, connection, and long-term impact through strategy-led creativity.

We bridge digital and creative thinking, developing innovative work across skincare, healthcare, fashion, lifestyle, FMCG, and more. Our international teams in the US and Barcelona deliver results through smart strategy, sharp creativity, and meticulous execution.

About the Role

We are looking for an experienced Account Manager to lead the eCommerce and Retail Media strategy for a portfolio of brands within one of the world's leading FMCG companies.

This role is ideal for someone who understands the FMCG ecosystem from the client side and has a strong background in digital commerce, content optimisation, retail media activation, and performance analytics. Experience within an agency environment is highly desirable, as this position requires balancing strategic consultancy with flawless execution across multiple stakeholders.

You will act as a trusted advisor to the client, helping shape their eCommerce growth strategy while ensuring best-in-class execution across retailer platforms and marketplaces.

Key Responsibilities

Strategic Account Leadership

• Develop and own eCommerce retail media managementa across a portfolio of brands
• Build the ecommerce basics across all portfolio brands
• Identify opportunities to accelerate online sales, improve digital shelf performance, and enhance brand visibility through optimized content, campaigns, etc.
• Provide strategic recommendations based on market trends, retailer developments, competitors performance and our clients' own performance.
• Build strong relationships with all client stak
• eholders and become a trusted partner for all eCommerce-related initiatives.

Digital Shelf & Content Management

• Lead the creation, optimisation, and ongoing management of product content across retailer websites and marketplaces.
• Ensure product pages are accurate, consistent, and aligned with brand guidelines and retailer requirements.
• Monitor content performance and implement continuous improvements to drive discoverability and conversion.
• Coordinate content updates, product launches, seasonal campaigns, and promotional activities.

Retail Media Management

• Plan, activate, and optimise Retail Media campaigns across key retailer networks.
• Monitor campaign performance and identify optimisation opportunities.
• Collaborate with media agency and retailers to develop dashboards to improve business performanc emanagement

Analytics & Reporting

• Develop and maintain performance dashboards that provide actionable insights to build the e-comm business on behalf of our client.
• Analyse sales, content, search, and media performance data to identify growth opportunities.
• Translate complex data into clear recommendations and strategic actions.
• Lead regular business reviews and performance presentations with clients.

Project & Stakeholder Management

• Coordinate cross-functional teams to ensure successful delivery of client initiatives (creative and production)
• Develop monthly plans for always on optimization + sesaonal campaigns
• Manage timelines, priorities, and deliverables across multiple projects
• Ensure projects are delivered on time, within scope, and to the highest quality standards.
• Foster collaborative relationships between client teams, retailers, media partners, and Dragons stakeholders.

Preferred Experience

• Previous experience in digital commerce, eCommerce, or eCommerce marketing, ideally within the FMCG industry.
• Hands-on experience collaborating with major Spanish retailers and marketplaces, including Amazon, Carrefour, Alcampo, and El Corte Inglés.
• Good understanding of Retail Media ecosystems, eCommerce analytics, and performance measurement.
• Experience managing multiple brands, categories, or product portfolios, with the ability to balance competing priorities.

Key Requirements

• Strategic thinking with strong commercial acumen.
• Deep understanding of eCommerce and digital shelf best practices.
• Retail Media planning and optimisation expertise.
• Strong analytical and data storytelling capabilities.
• Excellent presentation and communication skills.
• Stakeholder management and influencing skills.
• Strong project management and organisational abilities.
• Results-oriented mindset with high attention to detail.
• Ability to thrive in a fast-paced, client-centric environment.

Languages

• Spanish (mandatory)
• Catalan (preferably)
• English (preferably)
• Any other language is a plus.

What we offer

• Remote flex Fridays from 9:00 AM to 2:30 PM.
• Three weeks of remote work per year.
• Summer working hours across July and August (9:00 AM to 4.00 PM).
• Free English & Spanish classes to boost your global communication skills.
• Access to Wellhub, a wellness platform offering a wide range of fitness and wellbeing options.
• Flexible retribution plan for meals, transport and childcare.
• Holidays: 22 working days + 3 days established by the collective agreement + national and local public holidays.
• Bright, spacious offices in the heart of Barcelona.
• Competitive salary with real growth opportunities.
• A global environment, cutting-edge tools, and a culture driven by trends and innovation.

At Dragons Group, we are dedicated to creating a workplace that values diversity, equity, and inclusion. We welcome candidates from all backgrounds and strive to build an environment where every individual feels empowered and respected.