Director of Commercial Partnerships, Gaming

About Gaming Commercial Partnerships at Super

The Gaming Commercial Partnerships team sits at the centre of Super’s gaming growth strategy, shaping how we collaborate with content providers, platform partners, and technology suppliers across global regulated markets. The team ensures we deliver competitive, engaging, and commercially sustainable gaming experiences for millions of customers worldwide.

Working closely with Product, Commercial, Finance, Procurement, and regional leadership teams, this function drives strategic partnerships that power innovation, optimise costs, and strengthen our market position as we expand across Europe and Latin America.
www.super.xyz

Role Overview
What you’ll own:

You’ll lead the commercial strategy and supplier ecosystem for the gaming vertical developing partnerships, negotiating high-value agreements, and ensuring strong vendor performance that supports product innovation, customer engagement, and profitable growth.

Why this role matters:

This role directly influences Super’s competitive advantage in gaming, balancing commercial performance, partner innovation, and operational efficiency to deliver sustainable growth in highly regulated markets.

What you'll be doing:

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  Develop and execute commercial partnership strategy aligned with gaming product and business objectives

  
  


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  Identify growth opportunities across gaming verticals and markets in collaboration with Product and regional commercial leaders

  
  


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  Negotiate new supplier agreements and renewals to secure favourable, sustainable commercial terms

  
  


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  Manage strategic relationships with content providers, platform vendors, and technology partners

  
  


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  Drive cost optimisation initiatives across pricing models, promotions, and partnership structures

  
  


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  Lead and mentor commercial managers and analysts, establishing clear goals and performance cadence

  
  


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  Act as primary external liaison for key suppliers, fostering collaboration and innovation

  
  


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  Analyse market trends, competitor activity, and customer behaviour to inform commercial decisions

  
  


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  Track KPIs related to profitability, cost efficiency, and market performance

  
  


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  Continuously improve commercial processes, tools, and partnership governance

  
  

We're looking for someone who has:

Must-haves:

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  8+ years’ experience in commercial partnerships, business development, or procurement within gaming or closely related digital entertainment industries

  
  


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  Proven track record negotiating high-value commercial agreements and driving measurable revenue growth or cost optimisation

  
  


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  Strong understanding of gaming products, player behaviour, and market dynamics

  
  


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  Experience working in regulated markets and complex multi-jurisdiction environments

  
  


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  Demonstrated people leadership experience (3+ years) with ability to build high-performing teams

  
  


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  Exceptional negotiation, stakeholder management, and commercial judgement

  
  


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  Strong analytical mindset with ability to translate data into commercial strategy

  
  


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  Solid understanding of commercial contracts, legal implications, and partnership governance

  
  

Bonus points for:

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  Experience across multiple global gaming markets or fast-scaling international operators

  
  


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  Exposure to platform/content integrations or gaming technology ecosystems

  
  


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  Experience leading complex RFP processes or large-scale vendor transformations

  
  


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  MBA or advanced business/commercial qualification

  
  


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  Background working closely with product and technology teams

  
  

About us:

We are a global technology company dedicated to building the future of entertainment and fan-centric experiences.
With commercial markets in Brazil, Belgium, Poland, Romania, and Serbia, our company has evolved from a leading sports betting and gaming operator into a diversified product and tech organization, gathering more than 5,000 dedicated people across our teams.

Shaping the future of play:

At Super, we are creating a unique entertainment ecosystem engaging millions of customers worldwide. Our product and technology teams in Amsterdam (the Netherlands), Madrid (Spain), Zagreb (Croatia), London (UK), and Bucharest (Romania) are building the playstack that will champion the future of play.

Our ambitious growth strategy focuses on expanding across Europe and Latin America while delivering immersive customer experiences and creating lasting value for our customers, partners, and communities.

Global recognition and standards:

The company’s long-term strategy is supported by world-class investors. In 2019, Blackstone, the world’s largest alternative asset manager, made a strategic minority investment of €175 million. In 2025, we strengthened our financial position through a €1.3 billion refinancing agreement, reinforcing our partnership with Blackstone and enabling accelerated global expansion.

Super is committed to the highest standards of compliance, safety, and responsibility. As such, we are active members of the International Betting Integrity Association (IBIA) and the European Gaming & Betting Association (EGBA).