Regional Marketing Manager NAM, Spain and LATAM (6 month FTC/Secondment)

Looking for a challenge in one of the world’s largest airfreight logistics organisations?

At IAG Cargo we are in the business of moving things. From antibiotics to groundbreaking tech, gold bullion to avocados and everything in between. We move cargo that positively impacts society worldwide. Whatever people need, wherever they are. At IAG Cargo we open the skies and fly the world to bring people the things they really need.  

About the role

Manage marketing and communications activity in Spain, Portugal, Latin America, and North America including the development and implementation of strategic plans to meet business objectives.

What you’ll do

• Identify opportunities with the commercial teams to exploit and develop marketing solutions in the region.

• Creation, implementation, and delivery of marketing plan within budget, ensuring favourable mix of tactical and relationship activity across the year.

• Work closely with the central and regional marketing teams to ensure effective integrated marketing across all channels in Spain, Portugal, Latin America, and North America.

• Oversee and manage IAG Cargo’s email marketing activity and customer contact strategy for Spanish speaking regions, North America, and Latin America, focused on driving email marketing revenue.

• Support with targeted campaigns, social and content activity with the objective of revenue generation and brand enhancement.

• Owning end-to-end process and delivery of all logistics commercial and marketing events, including managing budgets, liaising with delegates and suppliers.

• Work closely with regional sales to understand the target audience and product offering to ensure that the value proposition is effectively communicated across all email comms.

• Support the relevant Marketing Manager with FORWARD.REWARDS engagement and sign-ups and within Spain, Portugal, North America, and Latin America.

• Coordinate approach on central projects including but not limited to EAWB, E Bookings and Salesforce management.

It's all about you

What you’ll bring to IAG Cargo:

• Experience of working in a media / marketing environment.

• Ability to analyse and interpret data, to generate insights to drive forward marketing plans.

• Highly numerate, logical and uses a data-driven approach across campaign planning and development.

• Knowledge and understanding of email marketing platforms and management. (Salesforce/Pardot preferred).

• Creative flair, high energy, and self-motivation.

• Outstanding copywriting, presentation skills and interpersonal skills.

• Customer focused – internal as well as external.

• Displays curiosity and an eagerness to learn and understand more.

• Ability to deal with sensitive information and retain confidentiality.

• Ability to exercise independent judgement with an overall business context and communicate with integrity.

• Strong influencing capability in supporting decisions through to successful conclusions.

• Proactive with resilience.

• Strong negotiation, relationship management and communication skills.

• Strong cross team work ethic.

• Experience sourcing and managing content development.

• Working knowledge of key business software packages including Word, Excel, PowerPoint.

• Spanish and English must be spoken.

We’ll treat you right

Wherever you work within IAG Cargo, you’ll play a part in helping us deliver what the world needs and join a diverse and inclusive business that’s making a difference.

As well as a competitive salary, bonus, we offer a range of benefits to support our colleagues, which include:

• A hybrid environment with 3 days a week in the office and two from home.

• Flexible Public Holidays: Enjoy the flexibility to swap statutory public holidays for days off that suit your schedule better, ensuring you have time to relax when it’s most convenient for you (individuals not on shift)

• Professional Development: We provide access to LinkedIn Learning and Rosetta Stone Language courses, empowering you to expand your skills and knowledge at your own pace .

• Co-Paid Life Insurance: Secure your peace of mind with our life insurance policy

• Pension Contributions: Plan for your future with the Loreto Pension Mutual Fund.

• Annual Leave Entitlement: you will be entitled to 26 days of holiday each year.

• Other benefits: Work up to 20 days a year from almost anywhere, staff travel perks.

Diversity and Inclusion

Our recruitment procedures positively support our diversity and inclusion agenda.

All candidates are considered strictly on their merits in relation to the criteria for the role, treated fairly and consistently, and have their individual needs responded to throughout the process.

Salary: €39700

Benefits: A comprehensive package including bonuses and additional perks.