Sales Supervisor Spain & Europe - Marbella / Málaga - FMCG Industry

Sales Supervisor — Spain & Europe

Based in Marbella / Málaga | Adrian Magnus | €30,000–€45,000 Net per Year

Adrian Magnus is an international premium cigar brand expanding across Spain and Europe. We are looking for a Sales Supervisor based in Marbella, Málaga, or the surrounding area to lead our remote sales agents and grow our network of retail and commercial partners.

This role combines sales team leadership, remote sales operations, and hands-on business development. You will manage agents responsible for prospecting, customer outreach, follow-up, and closing sales in Spain and other European markets, while developing local retail relationships through regular field visits.

We are looking for someone who can motivate a team, build a disciplined sales process, and personally turn commercial opportunities into lasting customer relationships.

Key Responsibilities

• Lead, coach, and supervise a team of remote sales agents targeting customers across Spain and Europe.
• Set individual and team sales targets, monitor performance, and provide regular feedback.
• Organise prospecting, lead allocation, customer outreach, follow-up, and closing activities.
• Improve sales scripts, objection handling, and conversion rates across phone, email, and online channels.
• Ensure consistent CRM use, accurate pipeline tracking, and timely follow-up.
• Develop B2B and B2C sales, supporting the team in acquiring and retaining business customers and individual buyers.
• Identify and secure new retail outlets, distributors, and commercial partners.
• Visit retail partners across the Costa del Sol, negotiate agreements, and grow repeat orders.
• Monitor product availability, presentation, and stock turnover at retail locations.
• Coordinate with marketing, distribution, and logistics to support campaigns and reliable order fulfilment.
• Report sales results, forecasts, and growth opportunities directly to management.

Requirements

• Based in Marbella, Málaga, or nearby, with availability for regular local client visits.
• Proven experience managing a sales team, including setting targets, coaching team members, and taking responsibility for results.
• Experience supervising remote or online sales agents and managing sales through phone, email, messaging, or video calls.
• Experience distributing or selling physical products through retail outlets.
• A track record of winning new accounts, growing existing customer relationships, and meeting sales targets.
• Strong skills in negotiation, pipeline management, CRM systems, and sales performance analysis.
• The ability to combine team leadership with hands-on selling and business development.
• Fluent Spanish and professional working proficiency in English to support sales across European markets.
• A valid driving licence and willingness to travel locally.

Highly desirable:

• Experience in both B2B and B2C sales.
• Experience selling across multiple European markets.
• A background in tobacco, cigars, spirits, wine, beverages, FMCG, or other physical consumer products.
• Experience with premium products and an established commercial network in Spain.
• Additional European languages.

Benefits

• €30,000–€45,000 net per year, depending on experience and suitability for the role.
• A leadership role combining team management and international business development.
• The opportunity to grow a premium cigar brand across Spain and Europe.
• Autonomy to develop your team, improve sales processes, and build commercial partnerships.
• Direct collaboration with company leadership and a visible impact on business growth.