Senior SEO Specialist

At Picsart, we bring the wonder of creativity to the world and make it easy. We’re looking for a Senior SEO Specialist to take the lead on landing page optimization, technical health, and link-building initiatives. This role blends on-site strategy with cross-functional execution and is perfect for someone who thrives on data, collaboration, and hands-on impact. You’ll work closely with engineering, product, and content teams to drive growth—and help mentor the next generation of SEO talent.

How You'll Make an Impact

• Identify opportunities to enhance product and landing pages through content, CRO, keyword strategy, and E-E-A-T principles.


• Launch new landing pages to boost product discoverability and optimize internal linking structures to improve rankings.


• Lead technical SEO efforts, including site audits, Core Web Vitals improvements, and crawl budget management.


• Support and manage both internal and external link-building initiatives, including media outreach and agency collaboration.


• Monitor traffic trends, keyword shifts, and technical performance, responding quickly to any fluctuations or issues.


• Mentor junior SEO talent and collaborate across engineering, design, product, and analytics to ensure seamless execution of SEO strategies.

What You'll Bring

• 3–5 years of experience in SEO, ideally within a product- or tool-focused company.


• Strong background in on-site SEO, technical SEO, and link-building strategies.


• Proficiency with tools like Google Search Console, GA, Ahrefs, Screaming Frog, and performance monitoring platforms.


• Excellent communication and project management skills with a collaborative mindset.


• Comfortable using AI tools to enhance audits, research, and daily SEO tasks.


• Proven experience working alongside cross-functional teams, including product and engineering.

Good To Have

• Prior mentorship or leadership experience within an SEO team.


• Familiarity with programmatic SEO approaches or scalable page optimization.


• Experience with performance metrics like Core Web Vitals and their business impact.


• Exposure to SEO strategies for international or multilingual sites.