Marketing Manager

icon building Company : Danads
icon briefcase Job Type : Full Time

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Job Description - Marketing Manager

MARKETING MANAGER

DEPARTMENT

Marketing Department

REPORTS TO

Head of Marketing

Are you looking for a new opportunity with a growing tech company? DanAds is looking for a full time Marketing Manager to join our DanAds’ team at our New York office or Stockholm HQ .

JOB SUMMARY

About DanAds

DanAds is the industry-leading provider of self-serve and advertising automation technology. We aim to give all global media owners their own fully automated, and white-labeled self-serve infrastructure that enables all departments to focus on revenue-driven tasks instead of manual administration. Our clients include Roku, Tripadvisor, Paramount and many more.

About the role

The dynamic Marketing Manager plays an important role in spearheading our marketing efforts and elevating our brand presence in the advertising industry. You'll play a pivotal role in developing and executing marketing strategies that drive growth, engagement, and brand awareness.

You will work closely with cross-functional teams, to drive holistic plans that elevate market awareness, drive engagement and deliver revenue goals. This is an extraordinary opportunity to make a significant impact in a fast-paced, innovative environment.

RESPONSIBILITY AREAS & DUTIES

  • Strategy development: Implement marketing strategies that encompass digital, content, event, and direct marketing to effectively promote our products and services to a global audience.

  • Brand management: Elevate and maintain DanAds' brand identity across all marketing initiatives and communications, ensuring consistency and high standards.

  • Content creation: Lead the creation of compelling content for various channels, including our website, blog, social media, and email campaigns, to engage our target audience and drive leads.

  • Market research: Conduct thorough market research to identify trends, opportunities, and challenges in the adtech industry, using insights to inform marketing strategies.

  • Campaign management: Plan and execute impactful marketing campaigns from concept to completion, measuring performance and optimizing for better results.

  • Stakeholder collaboration: Work closely with sales, product, and customer success teams to align marketing efforts with company goals and ensure a cohesive customer journey.

  • Event planning: Organize and manage participation in industry events, conferences, and webinars, maximizing opportunities for networking and brand exposure.

  • Analytics and reporting: Regularly analyze marketing metrics to assess campaign effectiveness, generating reports to inform stakeholders and guide future marketing decisions.

QUALIFICATION

Applicants will be considered if they have:

  • 2 - 3 years of experience in a similar position

  • Great working knowledge of the B2B event scene

  • Experience with project management principles to ensure that event elements are organized and projects stay on schedule

  • Experience in coordination of different teams and functions, while ensuring effective communication flow

  • Legal right to work in the USA or EU

About you

The right candidate will be:

  • Organized, accountable, and highly autonomous

  • Comfortable with working across multiple time zones when necessary

  • Social, outgoing, and able to apply a business development mindset towards events

  • Continuously obsessed with improvement and optimization

  • An excellent communicator, both written and verbal

  • A team player with strong work ethic

  • Able to work under pressure

Working at DanAds

Sounds good so far? Here’s what you can expect if you get the role:

  • A vibrant culture with more than 10 nationalities represented in our team

  • Possibility to grow within the company

  • Offsite kick-off events and regular work parties, dinners, and after-works

  • Healthcare package


How to Apply: Please send your resume and any relevant portfolio examples to Marie-Lou, Head of Marketing - . We're looking forward to learning more about you!

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