Strategic Marketing Leader

For which tasks (responsibilities)?

• Develop a marketing strategy for the Innovative Solution Program that matches industry trends and company objectives;

• Analyze market trends and opportunities in innovative technologies for Virtual Training, Metaverse, AR/VR, AI and Web3 domains;

• Work with development teams to integrate third-party solutions and promote them through marketing campaigns;

• Craft B2B marketing strategies using the latest digital marketing channels and techniques to promote our solutions;

• Position our offerings as cutting-edge solutions for White Label distribution;

• Establish and maintain strategic campaigns to attract technology providers, enhancing our solution portfolio and market reach;

• Equip the sales team with the necessary materials to effectively market and sell the program’s offerings;

• Monitor and adjust marketing strategies based on program performance and ROI.

What are the tasks facing the Marketing Leader during the probationary period?

• Developed positioning and promotion strategy of the Innovative Solution Program;

• SAL received through proposed new channels.

What kind of professional are we looking for?

• 5+ years of experience in a similar role or as a Team Lead/Senior Marketing Manager in a successful tech company;

• Strong understanding of B2B marketing strategies and channels, with a successful history of launching and expanding technology-based products or programs;

• Exceptional analytical skills to interpret market data and make informed strategic decisions;

• Experience in developing and managing partnerships with technology vendors or third-party solution providers;

• Previous experience in system integration consulting and selling White Label solutions is highly desirable;

• Proven track record in Content Marketing, with the ability to craft compelling blogs, whitepapers, case studies, and eBooks that demonstrate industry expertise and thought leadership;

• Previous experience in Email Marketing, adept at creating and managing targeted campaigns for segmented audiences to nurture leads and engage clients;

• Previous experience in hosting Webinars and Virtual Events, adept at organizing engaging online knowledge-sharing sessions. Active participation in Industry Conferences and Trade Shows;

• Successful implementation of Partnership Marketing strategies, reflecting the ability to forge and maintain collaborative marketing efforts with other companies or technology providers;

• Comprehensive understanding of SEO/SEM techniques, with the capability to collaborate effectively with a dedicated SEO Specialist;

• Strong command over advertising on platforms such as Google Ads and LinkedIn Ads;

• In-depth knowledge of digital analytics tools and proficiency in utilizing data insights to guide marketing strategies;

• Experience with A/B Marketing;

• Upper-intermediate or advanced proficiency in English.

Why do we enjoy working here?

Our advantages:

• The opportunity to work in a leading company. Global Top 100 Outsourcing company according to IAOP (the award is given based on feedback from clients about our services), Top AR/VR company according to Clutch;

• Our clients include: Supermassive Games, Flying Wild Hog, Epic Games, Unity Technologies;

• More than 30 years of history, an impeccable reputation and a powerful portfolio;

• Work with like-minded people who are passionate about their work.

What are the conditions and bonuses?

⭐️  How do you manage your working hours?

• We offer a flexible work schedule that is agreed with your manager;;

• Remote work, work from any corner of Ukraine and the world;

• 18 days off vacation and 5 days off — for personal needs.

The selection process

Hiring process:

A call with a recruiter → call with Head of Marketing → the final interview with CEO.

Send your resume and become an important part of our team.