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Senior Specialist, Paid Search

icon building Company : Wpp Media
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Job Description - Senior Specialist, Paid Search



About WPP Media 



  



WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com

 




WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

 



At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 





  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 







  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 







  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 






 

Role Summary and Impact

 

As a senior search specialist, you will be responsible for planning and activating search strategies within a portfolio of clients. You will be part of the WPP Media client teams and have direct contact with clients, so it's important that you are accustomed to building and managing client relationships and have good abilities to understand and meet the client's needs. You have experience in preparing and presenting to clients/stakeholders and clearly explaining the value we add to the client's business.  


You have the ultimate responsibility for clients' search campaigns and work closely with other specialists in the team as well as our global network to promote knowledge sharing – to increase efficiency, quality, and customer satisfaction. In addition to exchanging ideas with other search specialists, you will also engage in other forums and disseminate knowledge to other business units and teams and work with other business areas within WPP Media to find new business opportunities for our clients. We wish that you are analytical, proactive and we’d love for you to have a knack for prioritizing tasks effectively, keeping things running smoothly even when things get busy.

 

Skills and Experience:



  • Google Ads

  • Microsoft Ads

  • Search Ads 360

  • Google Merchant Center

  • ProductsUp, Channable or similar feed management tools


Other relevant requirements:



  • Relevant university experience or higher vocational education

  • Previous experience in driving the development of larger search accounts (1MSEK+ per year). 

  • Good experience in Google Shopping and working with product feeds. 

  • You are receptive and open-minded, have a passion for digital marketing, and a strong analytical aptitude.

  • You have an understanding of digital marketing outside of Paid Search and the role of SEO together with Paid Search.

  • You are proactive and like to test new products for the customer.  

  • You have the ability to maintain high productivity and handle multiple competing priorities.  

  • You work flexibly, meticulously, with a high sense of responsibility, and communicate fluently in Swedish and English, both verbally and in writing.   


 



Life at WPP Media & Benefits 
  



Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We host regular team activities, knowledge-sharing sessions, and wellness initiatives throughout the year. 

 



In Sweden, our benefits include wellness allowance, occupational pension, health insurance, and generous vacation policies. We recognize local public holidays and offer flexible working conditions, including hybrid work models.  



  
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.  
   
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

 


Application


The position is a permanent full-time employment with entry as soon as possible. We apply a six-month probationary period. In addition to reviewing your CV and conducting interviews, our recruitment process includes a testing phase. Selection and interviews are ongoing, so please submit your application with your CV and cover letter as soon as possible. 

  



We believe that diverse perspectives make us stronger and encourage applications from people of all genders, backgrounds, and experiences.  



  

Contact 

If you have questions about the position, feel free to contact Ida Lindahl ([email protected]) Team Lead, Paid search. Due to GDPR, we do not accept applications via email.  

 

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About the Company

Wpp Media

GroupM is the world’s leading media investment company. We make advertising work better for people.

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