Digital Marketing Specialist Interhome

What impact do you have?

Plan and execute ad campaigns using Google Display Network and/or Criteo

Develop and implement email campaigns for partners

Manage marketing automation platforms and CRM systems

Optimize workflows to align with customer journeys

Ensure data accuracy and segmentation for targeted campaigns

Implement lead scoring models for funnel efficiency

Collaborate with IT for system integration

Guide technical aspects of campaign execution

Monitor and analyze campaign performance

Conduct A/B tests for optimization

Provide reports on campaign success and ROI

What do you offer?

Completed degree (university / university of applied science / higher technical college)

in Marketing, Business or a related field

Minimum 3 years' experience

in marketing operations

English (fluent)

German (excellent knowledge)

Experience with Google Display Network or Criteo

Proficiency in marketing automation and CRM systems

Strong analytical and project management skills