Marketing Science Analyst

Contract

Posted 2 days ago

Recruiter: Karolina Frank

The Life Science Career Network

CTC are specialised industry experts who can help companies source the best talent and provide reliable HR and consulting services, support varied candidates in finding promising career opportunities and offer the latest in skill development training programmes.

Marketing Science Analyst 100%

Our client, an innovative and dynamic bio-pharmaceutical company headquartered in Switzerland, covering multiple therapeutic areas, is looking for a Marketing Science Analyst for a contract role till end of January 2025 (with possibility for extension) based in Basel, Switzerland.

Not a remote but on-site role.

Main Responsibilities:

• Integrated data and research then analyze related to consumer behavior, segmentation, behavior shifts, market trends, and closed loop campaign performance.
• Responsible to gather, prep, mine and format customer information and data to analyze for meaningful insights and recommends.
• Develop and maintain models that predict market dynamics, consumer behavior, shape segments, understand campaign performance, and other key metrics.
• Collaborate to deliver closed loop customer impact and behavior change insights.
• Analysis business performance, brand position, and marketing activities of competitors.
• Collaborate as part of a team to drive analyses and insights, shaping insights narratives that explain results and aid in more informed decisions and improved business performance.
• Shape customer and market activation playbooks for key markets that include but not limited to segmentation, accounts, KOL, A to B behavior shifts, channel mix, pre-post customer and business measurement guidance.

Qualifications and Experience:

• Swiss working/residency permit and/or Swiss/EU-Citizenship required
• Bachelor’s degree or above (ideal areas of study: Business Analytics, Econometrics, Behaviors science or Marketing).
• Hands on experience developing customer attributions models, sentiment analysis, behavior segmentation, campaign optimization, and sequencing recommendations.
• Professional experience in analytics and integrating insights (quant/qual) together to shape strategic recommendations.
• Hands on analytics platform experience for Adobe, Google Analytics, Sprinklr, Salesforce & General BI tools.

Would you like to learn more about CTC and the opportunity outlined? Please, get in contact with us: you may either use the 'apply now' button, or write an email to us, or reach out to us on the phone.