Marketing Operations Manager

icon building Company : Ser Group
icon briefcase Job Type : Full Time

Number of Applicants

 : 

000+

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Job Description - Marketing Operations Manager

Your responsibilities

  • Own, manage and evolve the marketing technology stack, empowering the marketing and BDR teams with user-friendly, well set-up tools
  • Develop clear, easy-to-follow documentation describing the lead lifecycle, core definitions and important processes in marketing
  • Define, implement and monitor lead and opportunity SLAs, working closely with Sales Operations and commercial leaders to maintain excellence and accountability
  • Ensure that data integrity is robust – advocating for best practice, ensuring compliance with regulations, and applying rigorous ongoing spot-checking and monitoring
  • Implement a tracking framework that allows team members to measure performance and derive insights across marketing touchpoints and platforms
  • Provide ongoing dashboards and one-off reports to management and team members, including making recommendations and implementing optimizations based on the data
  • Collaborate with cross-functional teams, including marketing, sales, and IT, to ensure alignment and seamless execution of marketing initiatives
  • Stay updated on industry trends, best practices, and emerging technologies in B2B marketing and revenue operations to recommend improvements and innovations
  • Your profile

    Must have

  • 5+ years of marketing operations experience in a B2B environment
  • 5+ years of experience with Salesforce
  • Highly proficient with at least one of Hubspot, Marketo, Pardot/Salesforce Marketing Cloud Account Engagement or Eloqua is essential – experience with several is a bonus, and any certifications are highly appreciated
  • Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
  • Excellent project management, organizational, and communication skills.
  • Advanced MS Excel skills
  • A data-first thinker who uses a fact-based approach to present data that delivers business, customer, and campaign insights
  • Attention to detail across all communications and reporting to ensure first-class accuracy
  • Ability to build strong networks and work cross-functionally to build trust and enable smooth execution of marketing activities for the business
  • Fluent English is required
  • Nice to have:

  • Experience with 6Sense or Demandbase
  • Academic qualifications demonstrating analytical strength
  • Proficiency with any adjacent, useful tools such as Python, Tableau, PowerBI
  • German, French or Spanish language skills are welcome but not required
  • Working alongside you will be a tight-knit team of smart, thoughtful, intuitive and enthusiastic marketing experts who have a ton of fun creating interactive, engaging and highly memorable touchpoints for the SER community – customers, followers, prospects, partners and co-workers all included.

    Sounds good? Send us your application. We’d love to hear from you!

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