Brand Marketing Manager - Urgent Role

Salary

70,000 THB ~ 100,000 THB

Industry

Food & Beverage , Manufacturing(Food)

Job Description

- Analyze competitors, market trends, and consumer behavior to plan effective marketing strategies, communication, pricing, and campaigns that enhance brand recognition.
- Develop marketing plans, organize marketing activities, and promote brand image to become recognized and accepted (Category Brands: - Functional Drink/ Functional Powder)
- Adjust marketing plans based on changing market conditions, competition, and consumer preferences for optimal impact.
- Ensure marketing budgets align with actual sales performance to achieve desired profits.
- Evaluate ad and sales promotion effectiveness, ensuring they align with goals.
- Coordinate with other teams to ensure consistent communication and advertising plans for maximum organizational benefit.
- Choose and evaluate agencies for efficient advertising and sales promotions, following marketing strategy guidelines.
- Manage consumer concerns through marketing channels, building brand loyalty and expanding the customer base.
- Measure the impact of marketing activities on brand image, consumer behavior, and operational improvement.
- Work closely with sales to develop distribution channels and effective sales promotion plans to meet sales targets.

Requirement

- Bachelor's degree in marketing or related field.
- 3-5 Years experience Brand management in FMCG Business, with leadership exposure.
- Ability to develop aligned marketing strategies.
- Strong presentation and team collaboration skills.
- Passion for branding, creativity, adaptability, attention to detail.
- Proficient in spoken and written English.

English Level

Level 3 - Business Level

Other Language

English

Benefit

- Provident fund
- Group insurance
- Social security


- Performance Bonus

Working Hour

8.30 ~ 17.30

Holiday

Sat & Sun

Job Function

PR

SEO/SEM

Branding

Researcher

Web Director

Merchandiser

SNS Marketing

Event Planning/Management

Other (Marketing)

Trade Marketing

Product Planning

Content Marketing

Digital Marketing

Offline Marketing

Product Management

Project Management