Marketing Associate

Job Responsibility

• Working closely with key stakeholders to understand the current market situation and to devise and implement a marketing plan according to our brand objectives and strategies i.e. brand communication, advertisement, development of packaging and new product development• Researching/ Studying market opportunity for current and new product development to ensure the business direction alignment• Responsible for planning digital, media and PR to ensure all event activities communicated to targeted groups obviously• Creating and utilizing new communications channel to enhance sales opportunities (especially digital and social media)• Implement 360 communication plan and follow up marketing campaign according to master plan of marketing by working closely with agencies and internal marketing communication team• Monitor all brand activities are smoothly executed and aligned with brand strategy• Monitoring the sale performance• Analyze market, competitors, and consumer data to evaluate brand and campaign performance• Track and manage marketing spending of assigned projects

Job Qualification

• Bachelor degree or above in Marketing / Business Administration / Management or and related field• At least 3 years’ experience in Marketing / Brand Management / Brand Strategy will be advantage• Knowledge of 360 marketing communications and media management both offline and online• Experience in using Nielsen, Consumer Panel, Brand Health and Sales data• FMCG project management skills• Excellent communication with influencing skills and ability to engage cross functional teams effectively• Fluent in English language• Presentation and storytelling skills• Demonstrate leadership and strong project ownership• Good organization and planning skills• Good attitude and work well under pressure and ambiguity under short timeline• Passionate, active, result oriented, strive for the best• Strong in computer skill (Excel, Power point)