Marketing Executive (Livestreaming)

Company : Adecco

Job Type : Full Time

Bangkok, Bangkok

Number of Applicants

:

000+

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Job Description - Marketing Executive (Livestreaming)

About the Company

Our client is a leading technology company specializing in the innovation of skin care utilizing light therapy for enhanced beauty. They pride themselves on innovation, quality, and customer satisfaction. As they continue to grow, they are seeking a talented Marketing Executive to join their dynamic team.

They are looking for a proactive and creative Marketing Executive to support their marketing efforts and contribute to the development and execution of strategic marketing initiatives. The ideal candidate will have a passion for marketing, excellent communication skills, and the ability to work effectively in a fast-paced environment.

Job Responsibilities

Lead in the conceptualization, creation, development, and execution of TikTok livestream visibility strategies.

Manage TikTok livestream visibility and analyze performance results and data using basic data analytic tools/functions, with proficiency in MS Excel.

Organize training sessions for KOLs and PCs, and develop training materials.

Plan contents and activities and manage the TikTok account to engage the audience effectively.

Monitor competitors on TikTok, analyze their strategies, and share key findings with the team to improve performance.

Provide support to livestream hosts, including assistance during livestreaming sessions and data analysis.

Experience requirements

Bachelor's degree or above in Marketing, Communications, or related field.

Proven experience in livestreaming on TikTok or other platforms.

Strong analytical skills with the ability to interpret data and derive actionable insights.

Proficiency in basic data analytic tools/functions and MS Excel.