Marketing Specialist

icon building Company : Prtr
icon briefcase Job Type : Full Time

Number of Applicants

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000+

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Job Description - Marketing Specialist

Our client is a global filtration company (Automotive Filtration, Industrial Filtration, Environmental Solutions, Life Sciences & Healthcare).

Responsibilities

  • Developing and implementing marketing strategies and campaigns to drive brand awareness, customer engagement, and lead generation.
  • Conducting market research and analysis to identify customer needs, market trends, and competitive landscape.
  • Collaborating with cross-functional teams to create and execute integrated marketing plans, including digital marketing, content marketing, advertising, and events.
  • Creating and managing marketing collateral, including brochures, presentations, sales materials, and website content.
  • Managing and optimizing digital marketing channels, including website, social media, email, and online advertising.
  • Monitoring and reporting on marketing campaign performance, tracking key metrics, and providing insights for continuous improvement.
  • Coordinating trade shows, conferences, and other marketing events, including logistics, booth setup, and promotional materials.
  • Developing and maintaining relationships with external vendors and agencies, ensuring timely and quality deliverables.
  • Staying up-to-date with industry trends, emerging technologies, and marketing best practices to drive innovation and competitive advantage.
  • Collaborating with sales teams to support lead generation, lead nurturing, and sales enablement activities.
  • Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing roles, preferably in a B2B or industrial environment.
  • Solid understanding of marketing principles, techniques, and best practices.
  • Strong project management skills, with the ability to multitask and prioritize in a fast-paced environment.
  • Excellent written and verbal communication skills, with the ability to effectively communicate complex ideas.
  • Proficiency in digital marketing platforms, content management systems, and analytics tools.
  • Creative thinking and problem-solving abilities.
  • Strong analytical skills to interpret data and metrics and make data-driven marketing decisions.
  • Ability to work independently as well as collaboratively in a team environment.
  • Knowledge of filtration or related industries would be a plus.
  • Original job Marketing Specialist posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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