Senior Marketing Officer (Max Asia Co, Ltd)

Job Responsibility

Brand Building• Develop marketing communication, brand calendar and promotion programs • Develop visual merchandising, brand accessories, signage, marketing tools for supporting store operation.• Regularly conduct consumer feedback and lead action plan.Social Media marketing• Lead on social media by generating ideas and creating contents to share on a consistent basis.• Develop brand visibility and online campaign to create buzz and build brand engagement.• Coordinate with relevant social media and online business partners to promote brand and menu review regularly.• Design, build, maintain and update all digital menus and online media presence.• Support team on promotions and brand campaigns to drive engagement through online channel.Field marketing• Plan, implement, monitor, and evaluate marketing activities at store level • Identify and initiate LSM tools such as media, materials, premiums and POP extra from currently provided.• Work closely with social media team to engage audience across traditional media / PR at store level.

Job Qualification

Requirement : •Bachelor or Master degree in Marketing, Business or any related field with at least 3-5 years experience in marketing or agency•Knowledge and Experience with Social Media Marketing•Strong analytical, communication and interpersonal skills•Can work independently and under pressure•Good command of English