We are looking for a driven Brand Marketing Manager to join our incredible team at VavaCars in İstanbul.
Growing your career as a Full Time Brand Marketing Manager is a terrific opportunity to develop useful skills.
If you are strong in adaptability, people management and have the right personality for the job, then apply for the position of Brand Marketing Manager at VavaCars today!
A unique opportunity has arisen for a confident, dynamic and customer focused Brand Manager to play a lead role in developing an exciting brand in online used car marketplace (VavaCars) that leverages our extensive network of petrol stations and worldwide respected brand of our parent company, Vitol.
Being a valuable member of an ambitious and future focused team, this is a key hire for us. We are in vibrant start-up mode so you will have the opportunity to strongly contribute and be a key player. You will be expected to grow and develop exponentially as we scale the business. You will work best when things move fast. You will enjoy working with smart, creative and energetic people. Your role will be a hands-on role with real responsibility and impact from day one.
Requirements
This is a hands-on role where you will be working across all levels of the marketing funnel. You will be happy working at a strategic level and getting stuck in to drive our day-to-day marketing activities and operations.
You will:
- Develop the overall marketing strategy designed to deliver the business goals and champion the brand rooted in positive word-of-mouth (WOM)
- Convert the strategy into a clearly defined operating plan working in concert with a cross functional team to ensure a harmonized approach
- Manage offline marketing budget including TV, radio, events etc.
- Manage market research to get business insights
- Manage agencies including our offline media, creative and PR partners
- Manage all creative and brand development with a data driven approach to creative optimisation
- Oversee, manage and optimise all activities with a data driven approach
- Brainstorm growth strategies designed to drive referrals and recommendations with a test, learn, iterate mindset
- Utilise strong analytical skills to evaluate the end-to-end customer experience and all touch points
- Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate
- Report directly to Head of Brand Marketing
About you
- Ensures Accountability - you will be highly skilled at holding yourself and others accountable for meeting commitments
- Action Oriented - you relish taking on new opportunities and tough challenges with a sense of urgency, high energy and enthusiasm
- Business Insight - you can apply your knowledge of the marketplace to advance our commercial goals and targets
- Customer Focused - you are skilled at building strong customer relationships and delivering customer centric solutions
- Collaborates - you are a passionate about building team partnerships and working collaboratively with others to meet a shared vision
- Communicates Effectively - you can develop and deliver multi-channel communication that conveys a clear understanding of the unique needs of different customers
- Builds Networks - you make it a priority to connect with the right people to accomplish goals, you build formal and informal networks both inside and outside of the team
- Drives results- you will have a track record of exceeding goals and accomplishing objectives despite setbacks
- Adaptable - you understand the need to adapt your approach in real time to match shifting customer demands
- Tech savvy - we are a tech company, that means you will be skilled at anticipating and adopting innovations in digital technology that can help you enhance your area of focus
Functional Experience:
- BS/MS degree in marketing or a related field or equivalent experience
- Working experience in high growth, fast moving environments
- Proven experience in marketing communications and brand management - 10+ years of marketing excluding internship preferably in e-commerce/tech companies
- Demonstrable experience leading and managing integrated, online and offline campaigns
- Experience in managing creative, media planning and PR agencies
- Strong analytical skills and data-driven thinking
- Fluent English (Written and Verbal)
Benefits
We offer a unique and exciting package - nothing like this has been attempted in the local auto space and we want to attract the best and brightest. We offer a competitive package and a culture that focuses on employee happiness. Our benefits include;
- Highly competitive salary with performance bonus
- Stock options
- Mobile Phone
- Health Insurance
- Friendly Startup office environment
Benefits of working as a Brand Marketing Manager in İstanbul:
● Excellent benefits
● Opportunities to grow
● Advantageous package