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Account Director

Job Description - Account Director


Job Summary 


The Account Director plays a crucial role in the Client Services department, responsible for managing relationships with large and critical clients across various sectors and industries. This role requires a fast learner who can deeply understand the essence of each client's core business, regardless of the industry type. The Account Director oversees project management, client servicing, and client care, driving revenue growth through upselling and cross-selling strategies. This position demands exceptional project management skills and the ability to maintain strong internal communication with all departments and external communication with clients. The Account Director also mentors other team members, providing guidance and support to ensure successful project delivery.

Responsibilities and Duties

  • Build and maintain strong relationships with clients, acting
    as their primary point of contact and liaison.

  • Understand client needs and objectives to deliver tailored
    media solutions.

  • Provide exceptional client service to ensure high levels of
    client satisfaction and retention.

  • Oversee the planning, execution, and delivery of client
    projects from conception to final execution, ensuring they meet deadlines,
    budgets, and quality standards.

  • Collaborate with internal teams, including BD, creative,
    digital marketing, PR, technology, and production, to ensure seamless project
    execution.

  • Track project budgets, ensure projects stay within budget,
    and work to reduce costs while maintaining high-quality standards.

  • Conduct quality assurance before delivering to the client.
  • Ensure all client interactions and deliverables reflect the
    brand’s values and objectives.

  • Provide personalized service and exceptional project
    execution to maintain a high level of client satisfaction.

  • Generate sales for client accounts by developing and
    implementing upsell and cross-sell strategies.

  • Work closely with the Business Development team on new
    business opportunities, contributing to revenue growth through targeted
    strategies and tailored media services and solutions.

  • Introduce innovative ideas, service offerings, and
    initiatives to existing clients and attract new clients to increase revenue
    streams.

  • Develop strategic plans for client accounts, aligning them
    with ID8 Media’s business objectives and goals.

  • Collaborate with other departments to gather sub-strategies
    and develop comprehensive account strategies.

  • Participate in the development and submission of major
    proposals and tenders to increase project acquisition opportunities.

  • Support the entry into new geographic markets to tap into
    new revenue opportunities.

  • Streamline workflows and processes to reduce costs and
    increase efficiency without compromising quality.

  • Implement best practices in project management and resource
    allocation.

  • Collaborate with internal departments to ensure operational
    excellence and consistency in service delivery.

  • Enhance the ID8 Media brand by consistently delivering
    high-quality, impactful media solutions and campaigns.

  • Increase brand visibility through strategic marketing,
    partnerships, and participation in major industry events.

  • Contribute to the company’s efforts to win world-class
    trophies and awards, demonstrating excellence and innovation.

  • Work with internal departments and teams on projects,
    clearly explaining clients' visions and requirements.

  • Ensure all teams' work aligns with clients' visions,
    requirements, and needs, making sure all deliverables are aligned with the
    scope of work within the signed contract.

  • Maintain weekly, monthly, and quarterly reports for all
    projects, detailing progress, improvements, achievements, risks, budget
    tracking, and other relevant details.

  • Accurately receive and deliver client feedback to internal
    teams to ensure necessary changes and amendments are made.

  • Work closely with the Business Development department to
    generate and manage leads.

  • Prepare proposals, quotations, and other sales-related
    documents in collaboration with Business Development.

  • Assist in the strategic planning and execution of business
    development initiatives to attract new clients and expand market presence.

  • Conduct surveys and collect feedback from clients during and
    after the delivery of projects to gauge their satisfaction with the services
    received.

  • Collect data constructively to ensure accuracy and use this
    information to compare with departmental goals and objectives.

  • Analyze feedback to identify areas for improvement and
    ensure alignment with the department's overall goals and objectives.

  • Proactively identify potential issues, conflicts, or crises
    that may arise within client accounts and develop contingency plans to address
    them.

  • Address and resolve issues, conflicts, or crises promptly
    and effectively, ensuring minimal disruption to the client relationship and
    project timelines.

  • Maintain clear and open communication with clients during
    crises to manage expectations and provide reassurance.

  • Coordinate with internal teams to implement solutions and
    manage crisis response efforts efficiently.

  • Conduct post-crisis evaluations to analyze the effectiveness
    of the response and identify areas for improvement.

  • Work closely with the PR team to protect the reputation of
    both the agency and the client by managing public relations and communication
    strategies during and after a crisis.

  • Ensure all actions taken during a crisis adhere to the
    agency's ethical standards and client confidentiality agreements.




Requirements


  • Bachelor’s degree in Marketing, Communications, Business
    Administration, or a related field, or an equivalent of 3-4 years of additional
    experience.

  • Project Management Professional (PMP) certification.
  • Additional certifications in digital marketing or CRM tools
    are a plus.

  • 5-7 years in project or product management or related
    fields.

  • 4-6 years in media, PR, marketing, or digital marketing
    industries, or related fields.

  • Proven leadership experience in leading project teams and
    managing senior-level client relationships.

  • Experience in developing and implementing project strategies
    that align with client business goals.

  • Advanced technical skills, including proficiency in project
    management tools and a deep understanding of digital marketing tools and
    methodologies.

  • Strong experience in presenting to and negotiating with
    high-level stakeholders.

  • Fluency in English and Arabic is required; proficiency in
    Turkish is preferred.



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