Manager, Implementation Planning

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About Media Management and Delivery Team:

Media Management and Delivery Team (MMD) is a community of more than 300 specialists comprised of Search, Social, Programmatic & Display, and Ad Tech Ops Practice Squads from across the WPP Media. MMD is designed to accelerate WPP Media clients’ businesses by leveraging the power and capabilities of WWP Media and its brands, through partnerships with the world’s leading digital platforms, advanced accreditations for digital practitioners or continued development and deployment of industry leading benchmarks.

Role Summary and Impact:

Skills and Experience

• Client budgets are to be managed with the highest integrity, ensuring accurate tracking, minimal wastage, and adherence to agreed limits.


• Oversee the planning, execution, and optimization of media campaigns across various channels (reserved media, social, search, programmatic, e-commerce, etc.), ensuring they meet client objectives and KPIs.


• Manage and mentor Senior Implementation Planning Executives, delegating tasks effectively and reviewing their work to maintain high-quality standards.


• Act as the primary point of contact for clients, leading presentations on campaign strategies, performance, and insights while addressing client needs and expectations.


• Work closely with the trading team to ensure campaigns align with agency trading deals and partnerships. Coordinate with activation and analytics teams to monitor campaign pacing, budget allocations, and performance across platforms.


• Analyze campaign data to identify trends, opportunities, and areas for improvement. Provide actionable insights and recommendations to both clients and internal teams.


• Ensure creative assets meet required specifications and taxonomy is correctly set up for accurate tracking and reporting. Address any revisions needed by collaborating with clients or creative agencies.


• Review and validate consolidated reports from activation teams to ensure accuracy and relevance. Interpret the data effectively to identify key insights and client needs, ensuring that presentations for clients and internal stakeholders are clear, actionable, and aligned with campaign objectives. Leverage automation and AI tools to streamline reporting processes and enhance efficiency.


• Stay updated on industry trends, platform updates, and best practices. Integrate new features and innovations into client strategies to drive better results.


• Collaborate closely with the Implementation Planning Director to align on strategy, share updates, and contribute to the overall success of the department.

Qualifications

• Strong leadership and team management abilities. 


• Advanced experience in media planning and buying across digital channels. 


• Excellent client-facing communication and presentation skills. 


• Proficiency in media planning tools, AdTech solutions, and data analysis platforms. 


• Strategic thinking with the ability to translate data into actionable insights. 


• Strong organizational skills and attention to detail. 


• Ability to work collaboratively across departments and manage multiple projects simultaneously. 

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