Consumer Insight Management Trainee

Pernod Ricard is Conviviality

We are Créateurs de convivialité. Conviviality is what makes us unique.

It's a key part of our culture as a Company and is something that people can truly understand and experience once they join Pernod Ricard. When working on our refreshed EVP, we wanted to make sure to capture this essence and incorporate it into our storytelling going forward, to proclaim it: “Conviviality, it’s our thing.”

Objectives

At Pernod Ricard Türkiye, we believe strong brands are built on strong insights.

We are looking for a Consumer Insight Management Trainee who will actively contribute to shaping marketing and commercial strategies through data, research and deep consumer understanding in the Turkish market.

This role offers hands-on exposure to strategic insight generation, cross-functional collaboration and direct interaction with global and local research tools.

Key Responsibilities

• Support the Consumer Insight Manager in transforming consumer and market data into actionable strategic recommendations
• Work closely with external research partners such as Ipsos throughout research design, briefing, fieldwork and evaluation processes
• Coordinate end-to-end research projects, ensuring timely and high-quality delivery of outputs
• Actively utilize global research platforms such as PRIME for data tracking, analysis and insight generation
• Provide analytical and data-driven support to Marketing, Sales and Business Development teams
• Analyze quantitative and qualitative research results, synthesize findings and prepare impactful presentations for senior stakeholders
• Support budget tracking and PR–PO processes in collaboration with brand teams
• Serve as a bridge between insight, brand and commercial teams to ensure alignment and clarity

Requirements

• Bachelor’s degree completed (graduated candidates only) in Sociology, Business Administration, Economics or related fields
• Strong analytical mindset; confident working with numbers, research outputs and large data sets
• Advanced command of MS Excel and PowerPoint
• Strong written and verbal communication skills in English
• Ability to manage multiple stakeholders and work cross-functionally
• High sense of ownership, confidentiality and professional ethics
• Structured, detail-oriented and proactive

Preferred

• Internship or early-career experience in consumer insight, market research, strategy or analytics functions
• Exposure to research agencies or research-based projects
• Familiarity with research tools, data platforms or syndicated studies

Our Management Trainee roles are designed for recent graduates at the beginning of their professional journey. We are looking for high-potential talent who are eager to build a career in insight-driven strategy and contribute to shaping the future of our brands in Turkey.

Where Conviviality is at work?

Collective Spirit: Conviviality is in our DNA and connects us beyond borders. The more diverse we are, the better we are at shaping the future of our industry. At our table, we have fun and bring a performance mindset to our work. We feel proud to continue the legacy of our group and iconic brands.

Craft Your Path: Our people enjoy coming together and transforming obstacles into opportunities. Everyone is empowered to do their best work and we nurture an enthusiasm for innovation and growth. Here, you will own your career and have access to unique opportunities to craft the path you want to take.

Cultivate The Future: We’re a business with a soul. We care deeply about each other, our communities and our planet. We cherish the land where our products are grown and are committed to bringing good times from a good place. Being responsible in a safe and sustainable way is at the core of everything we do.

Building a Workplace of Inclusion

In line with the Group’s core values, all recruitment processes are guided by the PR Leadership Attributes and the technical skills required for the role, ensuring fairness and eliminating any potential bias in candidate evaluation.

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